You asked your biggest questions about marketing to Gen Z, and these are our answers… TL;DR Brands marketing to Gen Z need to meet them on the platforms they’re on most, and engage with trends and influencer collabs Because, they trust influencers to drive their purchase decisions, especially for clothing and personal care products Gen Z is getting their content on their phone, even beyond social media—comfort TV and music included This week, YPulse’s Chief Content Officer MaryLeigh Bliss answered brands’ most pressing questions about Gen Z in our first Ask MaryLeigh Anything live webinar. She covered everything from what...