From the metaverse to pint-sized fitness, these toy trends are on the rise… TL;DR: Millennial parents’ fitness and wellness choices are seeping into their children’s playtime as they look for mini-exercise toys As the metaverse expands, families are becoming more comfortable with virtual worlds being a part of playtime—and popular toymakers and toy brands are meeting them there Two years into the pandemic, toys that provide stress relief to kids and help them navigate their moods are popular as ever During the holidays, Millennial parents told us what the hottest toys of the season were but toy trends beyond the hot seasonal playthings are keeping things interesting in the industry. YPulse told you at the beginning of 2020 that Baby Yoda and fandoms, and eco-friendly everything, were some of the top playtime trends that were poised to take over that year—and two years later, those trends are still as hot as ever. The Toy Association let us know that toys for social and environmental good and “entertainment update,” which...
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