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3 Stats on Gen Z and Millennials’ Holiday Gift Shopping

Even though necessities are on holiday wish lists, young people still plan on shopping for meaningful gifts…

TL;DR

  • Most Gen Z and Millennials think it’s important to give personal gifts
  • They’ll be finding their gift ideas largely online—but that isn’t the only place they’ll shop for them
  • Almost half of young people are planning to do secret santas and gift exchanges
This winter holiday shopping season has already been defined by budget concerns. Especially for Gen Z and Millennials, the impacts of inflation are changing the way they’ll shop for their loved ones: they’re planning to shop early, spend less, and buy more necessities. But, at the end of the day, they want the gifts they...

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