Replay: DEI Division

Diversity, Equity, and Inclusion (DEI) is a hot topic for brands right now. With sweeping changes being made to DEI staff and funding at the federal level, brands are left to wonder what they should be doing—and whether young consumers will boycott their brand based on their decision. Our DEI Division report helps brands navigate these tricky waters with recommendations grounded in data. In this webinar recap, we cover key topics like how many young consumers support specific DEI programs to their political leanings in 2025 to how they feel about representing diversity in advertising now to give you a firm understanding of young people’s stance on DEI today.

Watch this 30 minute webinar to learn:

• Do young people support DEI programs and initiatives, and which ones?
• What really matters to Gen Z when it comes to representation and diversity?
• What do different demographics like teens, females, POC, and LGBTQ+ youth think about brands cutting back on DEI?