Videos
YPulse videos and webinars talk you through the biggest youth trends impacting brands today.
North America
Video Update: In-Between
We explored Gen Z and Millennials' mindsets entering the new year and found th...
North America
Video Update: Valentine’s Day
While COVID-19 is still a major concern for many young people, the majority are mov...
North America
Video Update: Biggest YScore+Rises and Falls of 2021
Young people were a homebody generation even before COVID-and being forced to stay ...
North America
Video Update: Mental Health
For Gen Z and Millennials, mental health has always been a priority, but the con...
North America
Video Update: Game On!
Gaming boomed during quarantines, and our research shows that it hasn't slowed...
North America
TL;DR Trend Webinar: Pop Culture Redefined
What cultural moments matter to young people today? Gen Z and Millennials are trans...
North America
Video Update: Pop Culture Creators
Gen Z and Millennials are transforming what "pop culture" means, creat...
North America
Video Update: Nightlife & Drinking
Young people were a homebody generation even before COVID-and being forced to stay ...
North America
Video Update: TV & Entertainment Report
With more COVID restrictions now lifting, will TV content and at-home entertainment...
North America
TL;DR Trend Webinar: Self-Taught
"We have long called Gen Z & Millennials The Generations of Researchers&qu...
North America
Video Update: Music Report
Listening habits were already shifting before lockdowns, but now we're seeing ...
North America
Video Update: Self Taught
After the pandemic altered many holiday traditions last year, young people's w...