Videos
YPulse videos and webinars talk you through the biggest youth trends impacting brands today.
North America
Gen Z 101: Gen Z vs. Millennials
Gen Z 101: Gen Z vs Millennials
March 22, 2022
There are lots of misconceptions a...
North America - Western Europe
Video Update: Metaverse Part 3
The majority of virtual world gamers not only want to see their favorite brands in ...
North America - Western Europe
Video Update: Metaverse Part 2
The majority of virtual world gamers not only want to see their favorite brands in ...
North America - Western Europe
Video Update: Metaverse Part 1
"Metaverse" has become the buzziest of buzzwords, with Facebook literally...
Western Europe
Video Update: WE Causes & Charity
Like their North American counterparts, young Europeans are generations of activist...
North America - Western Europe
[Watch] What’s Trending: #BlackMusic, #GalentinesDay, and More TikTok Hashtags That Trended This Month
Staying on top of the latest trends on TikTok, Gen Z's favorite app, could be ...
North America
TL;DR Trend Webinar: The New Content Creators
The majority of young people are creating content for an audience, making almost ev...
North America
Video Update: Dating & Relationships
While their Extended Singledom habits aren't new, it's becoming more clea...
North America
Video Update: New Content Creators
We followed up on young consumers' holiday shopping to see how much they spent...
North America
Video Update: Post-Holiday Shopping
We followed up on young consumers' holiday shopping to see how much they spent...
North America
Video Update: Life Milestones
Gen Z and Millennials' lives were turned upside down by the pandemic, causing ...
North America
TL;DR Trend Webinar: The In-Between
As we enter 2022, we've been exploring Gen Z and Millennials' mindsets an...