Videos
YPulse videos and webinars talk you through the biggest youth trends impacting brands today.
North America
Gen Z 101: What motivates Gen Z?
Gen Z is fundamentally different from any generation that has come before them–wh...
North America
Video Update: Main Character Energy
While reports of quitting, job switching, and an overall dissatisfaction with the s...
North America
Video Update: Gen Z At Work
While reports of quitting, job switching, and an overall dissatisfaction with the s...
North America
Video Update: Gen Z, Crypto and NFTs
Digital investing is…. Everywhere. But how much about Gen Z's obsession with c...
North America - Western Europe
[Watch] What’s Trending: #APIFamily & 3 More TikTok Hashtags, Explained
Staying on top of the latest trends on TikTok, Gen Z's favorite app, could be ...
North America
TL;DR Trend Webinar: Buying Into Crypto & NFTs
The value and future of NFTs and crypto seem to be debated daily. But one fairly co...
North America
Video Update: Gen Z and Food
Millennials have been known as the generation of foodies, popularizing Instagrammab...
North America - Western Europe
[Watch] What’s Trending: #JustABaby & 3 More TikTok Hashtags, Explained
Staying on top of the latest trends on TikTok, Gen Z's favorite app, could be ...
North America
Video Update: Millennials and Brands
Millennials are the largest generation, and their spending power eclipses all other...
North America
Video Update: Finance/Spending Monitor
Though 2021 was largely a year of economic recovery for young consumers, 13-39-year...
North America
TL;DR Trend Webinar: The Metaverse
As we enter 2022, we've been exploring Gen Z and Millennials' mindsets an...
North America
Video Update: Ad/Marketing Effectiveness
The majority of virtual world gamers not only want to see their favorite brands in ...