Replay: Gen Z Vices WE

This webinar summarizes all the key insights from our latest Western Europe trend report: Gen Z Vices. Gen Z has a reputation for avoiding the risky behavior that previous generations ran wild with in their teens and twenties. If you believe the headlines, you might think this generation doesn’t drink, smoke, or do drugs. (Cue the Gen Xers asking, “Well how do they have fun?!”) But this is simply not the case, and YPulse is unfolding all the vices that this generation is turning to, as well as their less risky indulgences—have you heard of bedrotting?Western Europe Editorial Director Anto Ficatier will walk you through our key findings comparing three years of YPulse data in the region uncovering the true “bad” habits young adults partake in, how often they do, how they feel about it, and how that differs from the gen before them.

In this the 30-min webinar you’ll learn:

• European Gen Z’s new vices: soda, vape, tech addiction, and more
• Why so many young Europeans still smoke
• How many young adults vape, and how their other drug habits compare to Millennials’