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Gen Z 101: How Are Young People of Color Shaping Trends

Gen Z 101 is YPulse’s free webinar series to help you understand and connect with Gen Z consumers.

Inclusivity is a critical value for Gen Z, which is the most diverse generation in history. For this generation, inclusivity is not just a buzzword, but a fundamental aspect of building long-term relationships with brands.

It’s essential for companies to understand who Gen Z people of color really are and how they’re shaping trends across generations.

Your Gen Z 101 instructors Laura Barajas and Anastasia Pelot will guide you through:

  • YPulse’s latest insights and data on the consumer profiles for Gen Z people of color
  • How they’re defying stereotypes and driving change
  • Opportunities for your brand to align with Gen Z’s demand for diversity and inclusion across products, marketing, and hiring

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