NEW GEN Z 101: Unlock & Outlast Microtrends

Videos

YPulse videos and webinars talk you through the biggest youth trends impacting brands today.

North America
Video Update: Report Recap
Each week, YPulse releases a new behavioral report covering a category of youth beh...
North America - Western Europe
What’s Trending: This Week’s Biggest TikTok Hashtags, Explained
Staying on top of the latest trends on TikTok, Gen Z's favorite app, could be ...
North America
[trailer] Gen Z 101: Unlock and Outlast Microtrends
Originally presented on July 26, 2022. Gen Z is fundamentally different from any It&...
North America
Gen Z 101: Unlock and Outlast Microtrends
Originally presented on July 26, 2022. Gen Z is fundamentally different from any It&...
North America
TL;DR Trend Webinar: Mass Merch Mentality
As #WalmartHauls continue to go viral on socials and Walmart, Target, and Amazon co...
North America
Video Newsletter: Mass Merch Mentality
Young people (especially Gen Z) are known for their tendency towards ethical consum...
North America
Video Newsletter: Hobbies & Passions
The travel industry is recovering, travel TikToks regularly rack up billions of vie...
North America
Video Newsletter: Gen Z, Millennials and Travel in 2022
The travel industry is recovering, travel TikToks regularly rack up billions of vie...
North America
Video Newsletter: Brands and Pride Marketing
In 2020, we warned that brands should watch their marketing around Pride month, as ...
North America - Western Europe
What’s Trending: This Week’s Biggest TikTok Hashtags, Explained
Staying on top of the latest trends on TikTok, Gen Z's favorite app, could be ...
North America
TL;DR Trend Webinar: Main Character Energy
The past two years have been a time of reevaluation, reassessment, and realizations...
North America
Gen Z 101: What motivates Gen Z?
Gen Z is fundamentally different from any generation that has come before them–wh...