Videos

YPulse videos and webinars talk you through the biggest youth trends impacting brands today.

Video Update: Instagram Deep Dive
Instagram is reaching young consumers across age and demographics with its main dr...
Video Update: YouTube Deep Dive
It may be the younger generations who are growing up with YouTube, but the social ...
Trend Webinar: Social Media Deep Dive
Young consumers spend an average of 4 hours a day on social media by their own esti...
What’s Working feat. YouTube
YouTube's Karissa Zigarovich (Global Head of YouTube Brand, Reputation & Enter...
Video Update: Social Media Deep Dive
Young consumers spend an average of 4 hours a day on social media by their own ...
Video Update: Corporate Social Responsibility
YPulse has long said that young consumers expect brands to have social good effort...
Video Update: Cooking and Diets
COVID has significantly altered young consumers' relationship with food. More time ...
Video Update: Ad/Marketing Effectiveness
With traditional marketing being muted by Gen Z and Millennials, brands have been ...
Trend Webinar: The Privacy Issue
How do young, digital-first generations feel about their online privacy and securit...
Video Update: Gaming
With young consumers spending more and more of their time inside video games-espec...
Video Update: Data Privacy
For the last year, Gen Z and Millennials have been navigating modern love and datin...
Trending: Cannabis
For the last year, Gen Z and Millennials have been navigating modern love and datin...
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