Articles
North America
Voting Poll: Who Would Millennials Vote For Tomorrow?
If the presidential election were tomorrow, who would Millennials be voting for?...
North America
Victoria’s Big Secret is Photoshop: The Friday Don’t Miss List
Victoria’s Secret is getting Photoshop backlash (again), beware the “cord...
North America
Millennials & The New Attention Economy
With all of the distractions that young consumers face, the definition of attention i...
North America
The Biggest Millennial Marketing Opportunities of New Fall TV
We've crunched the numbers to find what new shows are marketers' best bets ...
North America
Look Who’s Watching: Millennials & The New Fall Lineup
Now that the new fall TV shows have premiered, which shows are Millennials watching?
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North America
5 Stats on Millennials’ Media Consumption
Our quarterly media consumption tracker asks Millennials and teens what screens they&...
North America
Millennials Steal The Daily Show: The Friday Don’t Miss List
Millennials are making satire news an irony-free zone (and Xers hate it), a mome...
North America
Marketing With Music? You Need to Know Your Millennial Audience
Making music marketing a part of your efforts to reach young consumers? You better kn...
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The Luxe List: Top 20 Brands Millennials Think Are Luxury
We asked Millennials and teens to tell us the brands they think make luxury prod...
North America
Millennial Media Takes on the Election
Millennial-targeted media are getting political with campaigns and plans to engage, a...
North America
Millennials Sound Off: Their 20 Favorite TV Shows Right Now
We asked 1000 13-33-year-olds to tell us which TV show from the 2014-15 season was th...
North America
A Star Wars VS Frozen Holiday: The Friday Don’t Miss List
Why Disney will likely be winning this holiday shopping season, so matter what, Coke Ze...