Articles
North America
Friendsgiving 2016 Marketing Roundup
Here’s how some brands made the most of young consumers’ Friendsgiving in...
North America
A Holiday Gift for the Selfie Generation: The Friday Don’t Miss List
A gift made for the selfie generation, Lowe’s plans to live-stream their B...
North America
Holiday Must-Haves: The 3 Products Pre-Teens, Teens, and Millennials Want
This holiday season, young consumers are creating a frenzy around three very differen...
North America
Is Snapchat The New TV?
As TV loses its grip on young viewers, Snapchat is quietly attempting to take over&he...
North America
Is Black Friday Mania Ending For Young Consumers?
Black Friday mania has become a well-known, and well-parodied, part of the holidays&m...
North America
Entertainment, Sports & Fashion News: Millennials & Teens’ Top Sources
Young consumers aren’t turning to the same sources for different news. We&rsquo...
North America
Starbucks’ Holiday Cups Are Critic-Proof & Consumer-Created: The Friday Don’t Miss List
Starbucks new holiday cups are critic-proof, a first-hand account on what it was like...
North America
5 Things Millennial Women Do More Than Millennial Men
We compare male and female behavior in every monthly survey—here are five of th...
North America
4 Brands Turning Packaging into the Prize
How smart brands are impressing young consumers with packaging that's as interes...
North America
5 Brands Standing Out On Social Media
Having a social media presence is not enough to reach the ad-skipping generation. Her...
North America
Social Media Snapshot: Young Males VS Females
We survey young consumers’ on their social media use every quarter to keep on t...
North America
Millennial Click-Bait Strikes Again: The Friday Don’t Miss List
Millennials respond to the claim that they hate groceries, the beauty space is becomi...