Articles
North America
The 17 Brands Millennials & Gen Z Think Are Most Innovative (Part 1)
We asked 1000 13-34-year-olds which brands—tech and non-tech—they think a...
North America
Who Is #SaltBae??? on The Viral List
We tell you the why behind what’s going viral right now: trending hashtag #SaltBae, a d...
North America
The Future in 3 Products: CES Roundup
In a crowd of tech at CES that didn’t say much new, these three products g...
North America
Ypulse’s Predictions for 2017
We told you what other experts are predicting for 2017, now here's the YPulse team...
North America
3 Brands Taking Personalization To The Next Level
Since unique is the new cool for this generation, they’re demanding products an...
North America
The 20 Luxury Brands Millennials & Gen Z Most Want to Own
We asked 1000 13-34-year-olds to tell us the luxury brand they want to own most, and ...
North America
Maybelline’s First Male Ambassador: The Friday Don’t Miss List
Maybelline brings on their first ever male beauty influencer, e-commerce site ModCloth ...
North America
The New Year’s Resolution Over Half of Young Consumers Have This Year
We asked 1000 13-34-year-olds to tell us their 2017 New Year’s resolutions to find the ...
North America
What Millennials & Gen Z Want to Do in 2017
What do young consumers have planned for the year ahead? We asked 1000 13-34-year-olds ...
North America
What Will Happen in 2017? The Ultimate Prediction Roundup
The expert predictions for the year ahead and trends to know in marketing, tech, reta...
North America
Has Sex, Drugs, and Rock & Roll Been Replaced With Social Media?: The Friday Don’t Miss List
Social media usage may be replacing drug usage for teens, Snapchat’s first in-app filte...
North America
Media Tracker: How Millennials & Teens’ Viewing Changed This Year
We track 13-34-year-olds’ media consumption habits throughout the year, and tod...