Articles
North America
The Plastic Disney Cup Causing A Frenzy on The Viral List
A Beauty and The Beast cup is sparking a frenzy, Meryl Streep is the star of the newest...
North America
Millennials, Unicorns, and Rainbows: How the Generation Is Keeping Fantasy Trending
All that glitters, shimmers, is colorful, and name-drops a mythical creature continue...
North America
How Millennials Feel About Marriage In 5 Stats
How does the generation famously delaying marriage really feel about it? We asked&hel...
North America
How These Fashion/Retail Innovators Have Won Millennials Over: Insights from Millennial 20/20
Warby Parker, THINX, and ADAY have become Millennial charmers in a relatively short t...
North America
The 3 Biggest Marketing Trends Out of SXSW 2017
Experiencification ruled the festival, but branded experiences come in all shapes and...
North America
A New Viral Starbucks Cup is Here on The Viral List
Starbucks has unveiled new spring-themed cups (to mixed responses), a campaign from upc...
North America
Millennials & Gen Z’s 20 LEAST Favorite Places to Buy Clothing
We asked 1000 13-34-year-olds to tell us their least favorite place to shop for cloth...
North America
How 4 Brands Turned Viral Stories Into Marketing
From slime to Instagram-famous foods, these brands found a way to turn viral moments in...
North America
4 Millennial Food Pioneers: Insight from Millennial 20/20
These Millennial culinary innovators could change how their generation eats, are spar...
North America
Millennials & Gen Z’s 20 Favorite Places to Buy Clothing
We asked 1000 13-34-year-olds to tell us their favorite places to buy clothes—and ranke...
North America
Get Out Inspires a New #Challenge On The Viral List
Box office hit Get Out inspires a new internet challenge, HBO gets a large audience to ...
North America
Why Millennials Are Divided on These Three Clothing Brands
We dug deeper into Millennials’ favorite and least favorite clothing brands and...