The Emmys aired this past Monday, and while many of the same TV shows swept the awards ceremony (congrats, Widow’s Bay!), TV fandom has never been more fragmented. Especially among Gen Z, there’s simply more competing for their attention than ever. On one hand, there’s the sheer number of streaming services, on top of the shows that bounce from one platform to another. (We still miss Gilmore Girls on Netflix!) There’s also the microdramas that have been taking over socials, creating even more niche entertainment worlds to draw young people in. And yet, YPulse knows TV is still one of...
9/10/26
Media Consumption Report
For Gen Z and Millennials, YouTube and Netflix are still the biggest draw for weekly video watchi...
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