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3 Ways Gen Z is “Hopemaxxing” Right Now

Gen Z is feeling more hopeful about their lives—and naturally, they’re posting about it online, too…

Written and Edited by the YPulse Editorial Team
KEY TAKEAWAYS
  • Gen Z used Justin Bieber’s “Everything Hallelujah” to celebrate their smallest everyday wins
  • They paired Ella Langley’s “Loving Life Again” to spotlight the exact moments that are making them feel happy again—whether that’s graduating or traveling
  • The “Mrs. Magic” trend had Gen Z list the priorities that actually matter to them, not surface-level wishes
Plot twist: Gen Z is hopeful again. Yes, the very same generation known for turning existential dread and “we’re all doomed” humor into memes. You could say they’re “hopemaxxing”—intentionally leaning into small moments of gratitude and joy wherever they can find them. Since late last year, YPulse has seen constant new trends centered around celebrating life’s little wins coming from Gen Z. Around New Year’s, there were “accomplishment cakes,” desserts topped with toothpicks that each represented a personal victory or meaningful moment from the past year. They turned clips of Jon Hamm blissfully dancing into memes for hyper-specific moments of...

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