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Why Teens Are Stealing Nike Zippers on The Viral List

We round up the most viral moments of the week…

Written and Edited by the YPulse Editorial Team
KEY TAKEAWAYS
  • Moms are hiding gift cards and cash in baby aisles as part of the #SheDeservedThePurse challenge
  • Teens are stealing zippers from Nike Elite backpacks, and it’s become sort of a competition
  • The poorly executed Detroit Bridgerton-themed ball turned into a scandal, leaving fans disappointed and demanding refunds
Teens are stealing Nike backpack zippers en masse—why? TikTok has been filled with videos of young people flaunting their collections of detachable Nike Elite backpack zippers taken from classmates, strangers, or even stores, where zippers are being snatched from displays. With more than 26M related posts on the topic of Nike Elite Zippers, there’s a lot of curiosity about the motivation behind collecting these specifically. But after the initial viral post, serial zipper stealers just attach them to clothing or accessories as a sort of “trophy.” The trend has primarily taken off among young teens (or even tweens), but others...

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