Gen Z and Millennials are ready for summer! YPulse’s upcoming Experiences report data shows they’re most excited to go to the beach / pool, eat summer foods like BBQ and have picnics, and attend summer events like concerts and fairs this year. Teens 13-17-years-old are understandably most excited to have time off from school and hit the amusement / water parks. Meanwhile, young adults 18-24-years-old are gearing up for travel and on track with our foodie data, Millennials 25-39-years-old are most excited about the seasonal food. To prep for all these plans, young consumers are probably making a few purchases...
