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#BlockOut2024 on The Viral List

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We round up the most viral moments of the week…

TL;DR

  • Some TikTok users are hopping on the “block out” trend as a digital protest against wealthy celebs and those who don’t speak on the issues they care about
  • Bumble put up anti-celibacy billboards and quickly had to make an apology for the damage they did
  • e.l.f. cosmetics is pushing for corporate board diversity by showing how many “Dicks” (Richards, Ricks, etc.) there are, over everyone else
  • Young women on TikTok are responding to Harrison Butker’s commencement speech by showing off their accomplishments
The #BlockOut2024 trend is Gen Z’s French Revolution  In a surprising twist in social activism, TikTok users are leveraging their platforms to block celebrities and influencers to highlight wealth inequality and promote social justice. Under the hashtag #BlockOut2024 some users insist the move is not just a fleeting viral moment but a significant shift in priorities....

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