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North America

Total Eclipse of the Brands on The Viral List

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We round up the most viral moments of the week…

TL;DR

  • The upcoming total eclipse is already causing a mini spending boom and brands are using it as the perfect marketing moment
  • Cowboy Carter ignited a social playground for brands this week
Brands are jumping on the total eclipse’s big spending moment  The upcoming total eclipse is making waves across America, which means brands are not going to miss a chance to be part of it. According to research group Great American Eclipse, “as many as four million people will travel to the path of totality for...

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