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No UMG on TikTok, No Problem for Gen Z on The Viral List

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We’re rounding up the most viral moments of the week…

TL;DR

  • Universal Music Group pulled their music from TikTok, now users are covering their fave artists’ songs
  • Gen Z hasn’t been that interested in award shows over the last several years, but the fun of celeb lip reading has them tuning in
  • “Reheated rice syndrome” is scaring the internet about eating leftover rice—micro-biologists are weighing in about the realities
This week on TikTok: the platform is a wasteland without Universal Music artists   The impact of Universal Music Group (UMG) removing its music from TikTok due to failed licensing negotiations has seriously affected content. Users have been in a spiral trying to make content without their favorite artists’ audios and seeing favorite trends and...

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