At the beginning of each year, YPulse experts make predictions about the upcoming trends and behavioral shifts that will affect young people—or be caused by them. Just as our predictions for 2022 came true, our predictions for 2023 also came to fruition (well, most of them). Artificial intelligence became a normal part of Gen Z’s life, the metaverse is being understood in a new way, and the importance of micro / nano influencers has really shown, to name a few. Now, we’re reviewing how each of our six trend predictions for 2023 faired—and the various ways they manifested themselves as seen through our data and online trends: 1. Artificial Intelligence will become a norm for Gen Z It’s undeniable that 2023 was the year artificial intelligence became more of a norm for everyone, but especially Gen Z. The popularity of AI as a buzzword and the number of systems beyond ChatGPT that were developed this year led YPulse to create a trend report that explores everything about young peoples’ feelings...
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