Courtesy of TikTok Lewis the (not a) jack-o-lantern is this year’s viral Halloween sensation  What was seemingly just another large-and-in-charge Halloween decoration quickly became a viral icon and brought hordes of young consumers to Target to get a look themselves. Similar to Home Depot’s viral 12-foot skeleton, Target’s 8-foot-tall pumpkin decoration named “Lewis” (of which the internet collectively agreed upon the spelling) is stealing everyone’s Halloween-loving hearts this season—so much so that the item is already sold out.   The charming character has been able to captivate young consumers on such a mass scale thanks to the decoration’s simplicity and...