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Adidas Finally Cut Ties With Ye, and Gen Z Thinks It’s the Right Call on The Viral List

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TL;DR

  • Kanye West’s antisemitic comments have had serious repercussions in his brand relationships—but not as quick as some think it should’ve happened
  • Gen Z’s weird humor has fueled another twitter meme brands can take part in for Halloween
  • Taylor Swift’s new album Midnights is all over TikTok, with trending songs even brands can use
  • Millennials are distraught that Made.com will no longer be selling furniture
  Kanye West is a lesson in (ending) celebrity-brand relationships  Ye, formerly known as Kanye West, has had a dramatic career spiral this week following antisemitic comments he made online. YPulse’s Celebrities and Influencers data shows 68% of young people say a celeb can be cancelled, and there should be consequences for their controversial actions. Naturally,...

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