No other platform has won Gen Z over as completely as TikTok–and these are the latest numbers on exactly how many of the generation are using the app now… TL;DR In five short years TikTok has become an enormous influencer of Gen Z’s behavior, driving their entertainment, music discovery, purchases, style, and more Gen Z usage of TikTok has increased 475% since 2019 TikTok has now surpassed all other platforms to become the top social media among Gen Z  It’s hard to put into words exactly how influential TikTok has become. (But we’ll try.) Our social media behavior report found...