These Are the Entertainment Genres Gen Z Is Watching More Than Millennials

The top 10 types of video content Gen Z and Millennials’ are watching weekly are not the same… TL;DR: Comedy and music / music videos are by far the most popular types of content among both Gen Z and Millennials But Gen Z is far more likely than Millennials to watch cartoons, anime, and gaming / esports Meanwhile, Millennials are more likely to watch food / cooking and true crime content YPulse’s media consumption report digs into how much video content young people are watching, the entertainment stealing their attention, and where brands should reach them now. We’ve told you before that Gen Z and Millennials’ media viewing habits are not the same, withGen Z much more likely than Millennials to use social media as entertainment and watch video content on social platforms, and more likely to use their smartphones to watch video weekly as well. Our most recent Media Consumption Report shows that these differences persist–but it’s not just how and where they’re watching content that differs, but...