AI adoption is now mainstream among European Gen Z: 87% of European 13-24-year-olds have used an AI chatbot, according to YPulse’s latest research on artificial intelligence. Plus, this gen is more optimistic about AI than ever before: 81% of 13-24-year-olds now say that AI has a more positive impact on the world than negative, up +7pts since last year. At the same time, however, a recent report from KPMG found that despite increased adoption, trust in AI tools isn’t improving among users globally, with some describing the situation as a “trust crisis.” This raises a key question: as AI adoption grows, is trust in chatbot-generated answers deepening among European Gen Z, or are they beginning to approach these tools with more skepticism? YPulse’s WE AI (Artificial Intelligence) survey asked young Europeans which of these four sources they trust the most for accurate information: social media, AI, a person, or a search engine. Comparing this year’s answers with 2024 reveals that young Europeans are actually growing more trustworthy of the...
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