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A daily decoding of what brands need to understand about young consumers,
from YPulse's youth experts.

Behavioral Reports

Weekly reports on changing youth behaviors in finance,
shopping, media, and more.

Trend Reports

Monthly deep-dives into the trends being driven by
Millennials and Gen Zs, impacting what they want
from brands.

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The most robust youth brand tracker
assessing youth affinity for 400+ brands
every day.

Pulse On-Demand

The ability to run real-time
research among young
consumers for results in

Your refined
strategy targeted
towards today's

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“The learnings from our [YPulse subscription] directly led to each of the business opportunities tested being moved forward.”

Dan Jahnke | Senior Director, Global Shopper & Consumer Insights, The North Face