While Gen Z considers themselves loyal-ish, these are the 10 brands they’re most likely to keep buying… TL;DR Gen Z is mainly loyal-ish, but innovation drives their likelihood to be committed to one brand  They’re most loyal to smartphone brands by far, and Apple has a hold on young users Nike is doing everything right—on top of being Gen Z’s coolest brand, they also have the most brand loyalty Despite dropping subscriber counts, Gen Z remains loyal to Netflix  Gen Z are leaders in shopping, dictating trends through their social media presence, and making highly influential product recommendations to each...