The digital generation has banks rethinking the way they do business. Although the older generation may yearn for the age when good service was based on friendly in-person interactions, younger consumers would rather turn to data-based apps for their financial needs—and with Millennials at the cusp of buying homes and planning retirement funds, saving is their top priority. Financial tech apps like Wealthfront, Simple Bank, and Sweep are attracting younger consumers, and inspiring banks to reshape their strategies. (ibtimes)
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