Everything you need to know about youth marketing and Millennial research, at your fingertips.

Millennial News Feed

Kids might still have Frozen fever (bets on how many Elsas we’ll see this Halloween?) but Disney is ready to build buzz for their next princess movie. This week the first artwork for Moana, the story of a Polynesian princess sailing the Pacific, was released, along with news that the film will be out in 2016. Moana will be the fifth non-white Disney princess, which our Instant Poll results today show should align with viewers’ wishes. (Vulture)

High-end designers continue to make children’s clothing to outfit the best dressed generation, and fashion for the pre-teen set is looking more sophisticated than ever: GapKids’ collaboration with kate spade new york and Jake Spade is hitting stores for just two weeks on October 30th, featuring kid versions of some of the labels’ bright and colorful signature pieces. While Gap’s campaign telling adults to “dress normal”missed the mark—and isn’t doing any favors for their sales—we suspect this more whimsical pint sized capsule collection will have parents lining up. (Nitrolicious

How big has The Walking Dead gotten? The post-zompocalyptic gore-fest is so popular that ratings for its first two episodes beat out Sunday Night Football among “the demo that really matters,” viewers 18-49-years-old. Dead’s victory over football could be because this audience thought the games airing weren’t interesting. But if the ratings trend continues, it could be potential evidence that football is losing Millennial fans. (UproxxDeadline)

For teens today, fights in the hallway can lead to much worse than getting detention; students are actually being arrested for misbehavior in schools. Even smaller disciplinary issues like chewing gum, wearing too much perfume, or in one case eating another student’s chicken nuggets, can result in misdemeanor charges. The increased presence of police on campuses, and rise in teachers reporting misbehavior to local authorities, “has turned traditional school discipline…into something that looks more like the adult criminal-justice system.” (WSJ)

Millennial populations in small towns and rural areas might be “ticking slightly upward,” but that growth is no match for the continued trend of urbanization that the generation is spurring. Millennials are also moving en masse to the “fancier suburbs” of big cities, and reportedly Arlington, VA has seen an 82% growth in members of the generation from 2007 to 2013. Small towns feel limiting to these young consumers, who are still flocking to more bustling areas despite the fact that they are more expensive. (NPR)

Our Infographic Snapshots are data visualizations that take our proprietary bi-weekly survey stats and synthesize them to tell a story about this generation’s behaviors and views. From political stances to social media use to spending, we illustrate how many, how much, and how often. These helpful infographics are available to our Gold and Silver subscribers. (Ypulse)

Quote of the Day: “I won’t buy an already-made costume to dress up in for Halloween because I am creating a punk sailor Jupiter from Sailor Moon costume for comic con and I worked really hard on it, so I will wear it any chance I can.” –Female, 21, NY

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Millennials are asking...

finally 3g or 4g license has activated. in PAKISTAN.

15 votes
67% 33%
Science & Technology

I am in the right... sexy ?

39 votes
13% 87%
Relationships

Smash or pass

41 votes
85% 15%
Art, Design & Photography

Men please take note

59 votes
81% 19%
Relationships

Sympathy for the family of the soldier murdered in canada

42 votes
78% 22%
World Events & Politics

Wtf??

40 votes
44% 56%
World Events & Politics

What do you do to turn a guy on?

6 votes
33% 67%
Life & Lifestyle

Is the attacks in Canada all his fault ?

48 votes
31% 69%
World Events & Politics

If only

83 votes
48% 52%
Life & Lifestyle

Opinions on nicki minaj

62 votes
39% 61%
Music, Movies & TV

Who like sitting at a ball field all day?

51 votes
44% 56%
Sports & Activities

What's your opinion on Goofy ? I love goofy?

53 votes
77% 23%
Music, Movies & TV

True

60 votes
87% 13%
Parenting & Family

My musical mood. ;)

23 votes
82% 18%
Music, Movies & TV

Do you subscribe to Dre Beats Music?

49 votes
16% 84%
Music, Movies & TV

My sexy brand new Alfa Romeo Mito Sportiva :D Opinions?

45 votes
70% 30%
Cars, Boats & Cycles

Ain't that the truth..!!!!

67 votes
69% 31%
Life & Lifestyle

I guess so.....

64 votes
67% 33%
Life & Lifestyle

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