Ypulse Report January
This month, a look at the role technology and video games play in the lives of teens and college students. We uncover what Millennials value most universally (unsurprisingly communication, entertainment and portability all reign supreme), as well as how respective segments vary from one another. For instance, we get to put the final(!) nail in the coffin on the assumption that gaming is just for guys. Also, in case you were wondering if it was still "cool" to use "cool", we checked in with the network of 1,000 college students and 500 high school students to find out. Spoiler: cool lives on, but in a distinctly Millennial fashion.
Go to Ypulse Research.

Posted by meredith | 02/08/10 | No Comments
Today's Youth Advisory Board post comes from Libby Issendorf who lends her media analyst expertise to another installment of Our Side Of The Screen on the recently relaunched Skittles site, a slight departure from the brand's much buzzed (and panned)…
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Posted by meredith | 02/05/10 | No Comments
Today's Ypulse Youth Advisory Board post comes from Raymond Braun, who sat down with Laura Granka at Google to discuss the impact of young people on the search industry and vice-versa. Laura has spent the past six years studying how…
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Posted by meredith | 02/05/10 | No Comments
Today we bring you our weekly sampler of the cool youth media and marketing gigs you can expect to find on our Ypulse Jobs Board. If your company has an open position in the youth media or marketing space, we encourage…
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Posted by anastasia | 02/04/10 | 4 Comments
The Pew Internet & American Life Project just released a slew of updated statistics about how teens and young adults are using the web (and mobile). The headline that's getting picked up from this research is the decline in teen "blogging,"…
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Posted by meredith | 02/04/10 | No Comments
Teen Vogue cover girl Mia Wasikowska may not be a household name just yet, but come next month when Tim Burton's twist on the already twisted "Alice in Wonderland" hits theaters, you may want to start practicing (it's pronounced Vah-shee-kov-ska). Talk…
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