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Today On Ypulse: February 9, 2010

Ypulse Essentials: MTV Reboots Logo, Teens In Tech 2.0, College Women Outnumber Men

Posted by meredith

MTV updates logo (for the first time in 30 years, dropping the "Music television" tagline once and for all. Also Vogue editor at large André Leon Talley's joins 'Top Model' adding some extra couture cred to this season's judges panel) (WWD)

- Teens…

More of Today's Essentials

Ypulse Essentials Archive

Also on Ypulse Today:

Super Bowl XLIV: What Ads Scored With Millennial Values?

February 8, 2010

Our Side Of The Screen: Skittles.com Redesign

February 8, 2010

YAB Interview: Laura Granka, Search User Experience, Google

February 5, 2010
 

Featured Channel: Youth Marketing

Does taking a pass on Super Bowl ads score as a win with fans? YAB member Amber on The Pepsi Refresh Project …. Read more on the Youth Marketing Channel.

Youth Advisory Board

How can college radio keep up with internet radio? YAB member Chase explores the new niche being forged by campus broadcasting… Read more from our Youth Advisory Board.




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Youth Research

Ypulse Report January
This month, a look at the role technology and video games play in the lives of teens and college students. We uncover what Millennials value most universally (unsurprisingly communication, entertainment and portability all reign supreme), as well as how respective segments vary from one another. For instance, we get to put the final(!) nail in the coffin on the assumption that gaming is just for guys. Also, in case you were wondering if it was still "cool" to use "cool", we checked in with the network of 1,000 college students and 500 high school students to find out. Spoiler: cool lives on, but in a distinctly Millennial fashion.

Go to Ypulse Research.

Ypulse Jobs: Rockstar Games, Room to Read & More

Posted by meredith | 02/05/10 | No Comments

Today we bring you our weekly sampler of the cool youth media and marketing gigs you can expect to find on our Ypulse Jobs Board. If your company has an open position in the youth media or marketing space, we encourage…

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The Rise Of The Status Update & How Teen Communication Is Evolving Online

Posted by anastasia | 02/04/10 | 3 Comments

The Pew Internet & American Life Project just released a slew of updated statistics about how teens and young adults are using the web (and mobile). The headline that's getting picked up from this research is the decline in teen "blogging,"…

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Ypulse Monthly Teen Mag Roundup

Posted by meredith | 02/04/10 | No Comments

Teen Vogue cover girl Mia Wasikowska may not be a household name just yet, but come next month when Tim Burton's twist on the already twisted "Alice in Wonderland" hits theaters, you may want to start practicing (it's pronounced Vah-shee-kov-ska). Talk…

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Under The Spell Of 'Beautiful Creatures'

Posted by meredith | 02/03/10 | No Comments

Back in December, the kidlitosphere was all abuzz with talk of Beautiful Creatures [full disclosure: the publisher Little, Brown is a sponsor of Ypulse.com], a debut novel from Kami Garcia and Margaret Stohl and the first in the author duo's five-book…

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Our Side Of The Screen: The Pepsi Refresh Project

Posted by meredith | 02/03/10 | No Comments

Today's Youth Advisory Board post marks the return of the slightly revamped YAB feature Our Side Of The Screen. Below Amber Gibson weighs in on The Pepsi Refresh project, a social media campaign where visitors can submit ideas for ways…

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