Daily news, insights, and expert commentary on current and future Gen Z and Millennial trends.

 

When Your Grip is a Crip

Interesting story in the Washington Post (registration required) today about a former gang banger turned movie consultant. The story profiles Manuel Jimenez, founder and president...

Anti-Tobacco Campaigns Work

And here’s the latest research to prove it… Comprehensive state antitobacco programs, especially those with strong advertising (i.e., paid media) campaigns, have contributed...

Bloody Blog Me!

UK company Itchy Media, which publishes city guides for young hipsters, has teamed up with WaveMarket, a company that offers location-based alerts and blogging to...

Voting is for Punk People

Great story on Alternet (originally from The Nation) about Punkvoter, a group of old school punks like Jello Biafra and Ministry have organized to get...

Fantasia, You Go Girl!

So this is my attempt at a mini-“Idol” package since the big finale is tonight and it would be lame of me...

New York City Tourists

Harlem Live is an amazing zine produced by teens from across NYC. For today’s Digital Graffiti, I found a funny, well-drawn comic by Justin...

Are Young Adults Bored With Iraq Coverage?

According to Central Michigan University media researchers David Weinstock and Timothy Boudreau, teens seem concerned about the War in Iraq but are not interested in...

No Thanks for The Memories

A friend sent me this link from the San Jose Mercury News about how the combination of the Valley’s economic downturn combined with a...

The Newsfeed

“I love watching movies and shows uninterrupted.”—Female, 18, CO

Mattel just made the first hijab-wearing Barbie. She’s based on Ibtihaj Muhammad, who won the Olympic bronze medal for fencing for the U.S. while wearing a hijab. Brands are bringing diversity to the toy aisle to appease The Diversity Tipping Point generation’s appetite for inclusion, and this new doll is a step in the right direction. She gives girls a new role model and (in Muhammad’s words) encourages them "to embrace what makes them unique." Mattel has plans to create an entire line of Barbies based on inspirational women next year. (BBC)

Another ‘90s classic, Are You Afraid of the Dark, is coming to the big screen and revisiting Millennials’ childhood nightmares. Nostalgia entertainment is big business for the entertainment industry, who are hoping to capitalize on Millennials and Gen Z’s trademark wistfulness, and it doesn’t hurt that this screenplay for the remake is being written by It’s screenwriter. With horror proving it can bring in massive audiences these days, this mixture of dark content and nostalgia is a good bet to get them in theaters. (Collider)

Millennials are causing a “baby bust”—they aren’t having enough kids to keep the U.S. population at the “replacement level.” According to the Negative Population Growth Inc., the birth rate has dropped below the death rate, with women are having an average of just 1.8 births compared to the 2.1 needed to keep the population steady. The research blames all Millennials for the drop, reporting that “irth rates for all age groups of women under 30 fell to record lows in 2016.” (Washington Examiner)

Kellogg’s is coming back to NYC, with a bigger (and maybe better) cereal café than last year’s Times Square popup. The 5,000 square foot Union Square space will be a permanent place for Millennials to try crafty concoctions from Kellogg’s, who hopes getting the demo to rethink the product will keep Millennials from “killing” cereal as we know it. The company claims “It’ll be a destination for foodies and people to chill, create and explore the endless possibilities of cereal all in one place, whether it be for breakfast, lunch or a snack later in the day.” (CSA)

People are binging Netflix in public—at work, in line, and even on the toilet. A new study from Netflix found that 67% of viewers have watched a show or movie in public, 37% admit to tuning in at work, and 12% have pressed play in a public restroom. One in five have cried during a public streaming session, and 11% have seen a spoiler on another public streamer’s screen—but that’s not stopping them. The Binge Effect is real and bigger than ever: 60% of respondents said they binge more content than they did last year. (MashableMarkets Insider)

“I really enjoyed Breaking Bad and Better Call Saul does a really good job capturing the same intensity and intrigue that the original series did…”—Male, 28, NY

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