Hobbies & Pastimes
- Sep 12 2018
Bibliophiles are forming communities on Instagram to share their love of print books.
Bibliophiles are forming communities on Instagram to share their love of print books. Online influencers have found their niche by posting creative compositions of what they're reading along with conversational captions like “Which fictional character would you be?” Some celebrities have also formed online book clubs, while brands like HarperCollins and Simon & Schuster have gotten in on the analog trendtoo. (Mashable)
- Aug 27 2018
Gen Z would rather learn from YouTube than books, but Millennials still prefer print.
Gen Z would rather learn from YouTube than books, but Millennials still prefer print. A recent study from Pearson found that 59% of 14-23-year-olds preferred YouTube for education compared to 55% of 24-40-year-olds. The gap grows when it comes to printed books: 60% of Millennials would rather learn via print compared to 47% of Gen Z. However, Gen Z was also 10% more likely to opt for “in-person group activities” than Millennials. (Kidscreen)
- Aug 23 2018
The New York Public Library is posting full novels to Instagram.
The New York Public Library is posting full novels to Instagram. Young readers will be able to read classic books in their entirety on NYPL’s Instagram Stories, starting with Lewis Carroll’s Alice’s Adventures in Wonderland. The books will live in the highlights section of their profile, “creating a digital bookshelf.” NYPL’s chief branch library officer hopes that the innovative storytelling format will change young consumers’ perceptions: “We want people to understand that libraries aren’t just those brick-and-mortar places full of dusty books.” (Fortune)
- Jul 25 2018
Millennials are redefining the classic novel.
Millennials are redefining the classic novel. Reading is a top hobby for Millennials, and their demand for new print and digital novels has publishers pumping out hits faster than ever, from a greater selection of authors. While Doctor Zhivago sat at the top of the New York Times Best Sellers List for 27 weeks in the ’50s, only three books have lasted at least 20 weeks since the ‘80s. Even the most critically-acclaimed books are being booted off quickly, meaning the road to becoming a classic is unclear. (Quartzy)
- Jul 16 2018
Minecraft is being used to get kids interested in reading actual, real books.
Minecraft is being used to get kids interested in reading actual, real books. Litcraft recreates the world of a book as an interactive Minecraft map, adding “educational tasks” throughout. Treasure Island was the first completed world, followed by Kensuke's Kingdom, while The Lord of the Flies and Dante’s Inferno are in the works. Trials at U.K. schools are being met with “an enthusiastic response,” so Litcraft is eyeing a larger rollout. (The Guardian)
- Jun 29 2018
Amazon is beefing up their YA programming to lure young viewers to their streaming platform.
Amazon is beefing up their YA programming to lure young viewers to their streaming platform. They’ve acquired Panic, The Wilds, and College, all YA books that bring a young fan base with them. An Amazon Studios exec said that they are “actively pursuing projects that spark conversation and co-viewing,” an appeal to a growing trend in the way teens watch content together. The YA space has been getting bigger, with teen hits like Riverdale, 13 Reasons Why, and Love, Simon earning teens’ attention (and views). (THR)
- Jun 05 2018
Reading may be one of Millennials’ and Gen Z’s top offline passions, but book stores are still struggling.
Reading may be one of Millennials’ and Gen Z’s top offline passions, but book stores are still struggling. NPD BookScan found that sales of print books rose 1.9% in 2017; however, Barnes & Noble’s woes are weighing heavily on the industry. The bookstore’s plan for bouncing back includes opening new, revamped locations because their chairman maintains that bookstores are “the showrooms for the publishing industry” and that in-person browsing can’t be replaced by online ordering. (WSJ)
- May 25 2018
What’s behind board games’ popularity today?
What’s behind board games' popularity today? The NPD Group found that board games grew 8% compared to the toy industry’s overall growth of 8% in the past year and has “no signs of slowing down.” Digital detoxing plays a part, as more Millennial parents worry about their kids’ screen time and seek toys that foster face-to-face relationships. But despite the analog appeal, games are also getting high-tech and the word-of-mouth media they receive propels social media-friendly games like Pie Face to the top of toy charts. (Kidscreen)
- May 09 2018
What happens when you combine the Toy of the Year and one of the biggest analog trends?
What happens when you combine the Toy of the Year and one of the biggest analog trends? Fingerlings is about to find out. WowWee, the company behind the toy that dominated this year’s New York Toy Fair, is releasing a series of games and puzzles based on the colorful collectibles. Considering that Euromonitor found games and puzzles to have the fastest growth of any toy category last year, this combo could prove lucrative. (Kidscreen)
- May 09 2018
Millennials’ booming interest in vinyl is bringing another analog product back: the reel-to-reel tape deck.
Millennials’ booming interest in vinyl is bringing another analog product back: the reel-to-reel tape deck. For the first time in over two decades, Ballfinger is reviving the machines. For most of the twentieth century, these devices were the recording medium of choice for musicians until digital swept in as the cheaper alternative. However, artists like Lady Gaga and The Black Keys are using them to record again and audiophiles are showing a rising interest in ditching digital for analog. (Bloomberg)