Reports

Gaming Report
Young consumers in quarantines have fueled a boom for video game brands, and our most r...
Personal Finances & Services Report
Young people’s finances have been uniquely impacted by the events of 2020. Gen Z and yo...
Nightlife & Drinking Report
The nightlife scene looks drastically different from what it did pre-COVID, and it may ...
Millennial Parenting Report
It’s been quite a year to be a parent. The number of Millennial parents has been growin...
Thanksgiving and Winter Holiday Plans Report
Yes, we’re headed into a holiday season unlike any before it. Gen Z and Millennials are...
Holiday Shopping Report
Young consumers will want the holidays to be a moment of normalcy and joy in an otherwi...
Music Report
The pandemic and its mandated lockdowns have significantly shifted young consumers’ med...
Halloween Report
With a health crisis underway, some have wondered: Is Halloween 2020 cancelled? Accordi...
Social Media Monitor & Marketing Report
Gen Z and Millennials are spending their time on different platforms—and the ways to en...
Fashion & Style Report
As young people went into quarantine, staying cozy at home became the priority, resulti...
Shopping & Retail Report
Young consumers are shopping online more than ever, and for the first time in years of ...
Mobile/App Behavior Report
With young consumers spending so much time at home, it is conceivable that smartphones ...
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