Source: Behavioral Data 2020 06B Field Dates: 05/22/2020 - 05/27/2020Base: N=1000Type: Multiple Response
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- Alcohol
- Food
- Non-alcoholic beverages
- Games / Sporting equipment
- Decorations
- Clothing
- Accessories
- Fireworks
- Other, please specify:
- Other, please specify:
- Nothing
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S135. Which of the following, if any, do you plan to purchase for the 4th of July? | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
Total | Gender | Age Groups | Generation | Age Groups | Age Groups | Age Groups | Age and Gender | Generation and Gender | Academic Status | Race | Hispanic | Region | City Resident | Parents | Parent | Quarantined Status | Quarantined by Gender | Quarantined by Generation | Employment Status | Unemployed Status | Engaging in Risky Behaviour | ||||||||||||||||||||||||||||||||||||||
Male | Female | Under 18 | 18 and Over | Gen Z (13 to 18) | Millennial (19 to 37) | Under 21 | 21 and Over | 13 to 17 | 18 to 20 | 21 to 24 | 25 to 29 | 30 to 34 | 35 to 39 | 13-17 | 18-24 | 25-39 | 13 to 17, M | 13 to 17, F | 18 to 24 ,M | 18 to 24, F | 25 to 39, M | 25 to 39, F | Gen Z (13 to 18), M | Gen Z (13 to 18), F | Millennial (19 to 37), M | Millennial (19 to 37), F | Middle School / High School | College | Not in School | Caucasian/White | African American/Black | Asian/Other | Hispanic | Non-Hispanic | Midwest | Northeast | South | West | Non-City | City | Parent | Non-Parent | Moms | Dads | Quarantined | Not quarantined | Quarantined males | Quarantined females | Quarantined Gen Z | Quarantined Millennials | Employed | Not employed | Unemployed due to COVID-19 | Unemployed NOT due to COVID-19 | Engaging in risky behaviour during COVID-19 | Not engaging in risky behaviour during COVID-19 | |||
Food | 71% | 71% | 72% | 58% | 74% | 59% | 75% | 64% | 74% | 58% | 74% | 67% | 76% | 79% | 73% | 58% | 70% | 76% | 50% | 67% | 73% | 67% | 76% | 75% | 53% | 66% | 77% | 73% | 60% | 68% | 77% | 74% | 67% | 58% | 68% | 72% | 79% | 66% | 68% | 75% | 73% | 70% | 76% | 68% | 80% | 73% | 73% | 63% | 72% | 74% | 60% | 77% | 74% | 69% | 65% | 70% | 72% | 71% | |
Fireworks | 41% | 39% | 43% | 35% | 43% | 35% | 42% | 38% | 42% | 35% | 45% | 43% | 41% | 45% | 41% | 35% | 44% | 42% | 26% | 44% | 47% | 39% | 40% | 45% | 31% | 40% | 41% | 43% | 37% | 46% | 42% | 43% | 40% | 30% | 47% | 40% | 52% | 31% | 43% | 39% | 45% | 39% | 47% | 37% | 55% | 40% | 39% | 50% | 38% | 41% | 32% | 40% | 45% | 37% | 38% | 36% | 46% | 36% | |
Alcohol | 35% | 34% | 35% | 0% | 42% | 0% | 43% | 0% | 48% | 0% | 0% | 41% | 50% | 53% | 46% | 0% | 25% | 50% | 0% | 0% | 21% | 29% | 50% | 49% | 0% | 0% | 43% | 44% | 2% | 34% | 48% | 36% | 30% | 33% | 38% | 34% | 35% | 28% | 36% | 37% | 33% | 36% | 50% | 24% | 50% | 49% | 34% | 38% | 34% | 34% | 0% | 44% | 45% | 24% | 38% | 19% | 34% | 35% | |
Non-alcoholic beverages | 30% | 34% | 26% | 25% | 31% | 26% | 32% | 27% | 31% | 25% | 29% | 32% | 25% | 32% | 37% | 25% | 31% | 31% | 24% | 26% | 32% | 30% | 37% | 24% | 26% | 26% | 36% | 26% | 28% | 29% | 31% | 32% | 26% | 22% | 28% | 31% | 28% | 34% | 27% | 32% | 28% | 32% | 35% | 26% | 25% | 43% | 31% | 23% | 35% | 27% | 26% | 33% | 34% | 26% | 26% | 25% | 31% | 29% | |
Decorations | 28% | 32% | 23% | 22% | 30% | 24% | 28% | 24% | 30% | 22% | 27% | 24% | 22% | 37% | 36% | 22% | 25% | 31% | 26% | 17% | 27% | 23% | 36% | 26% | 28% | 21% | 33% | 22% | 24% | 29% | 30% | 28% | 30% | 24% | 37% | 26% | 26% | 32% | 28% | 28% | 26% | 30% | 39% | 21% | 29% | 46% | 29% | 26% | 34% | 23% | 25% | 29% | 36% | 20% | 28% | 17% | 25% | 32% | |
Clothing | 26% | 31% | 21% | 21% | 28% | 20% | 27% | 19% | 29% | 21% | 16% | 27% | 20% | 36% | 33% | 21% | 23% | 30% | 21% | 21% | 22% | 24% | 38% | 20% | 21% | 19% | 32% | 22% | 23% | 31% | 27% | 24% | 38% | 22% | 30% | 25% | 23% | 27% | 25% | 32% | 22% | 30% | 33% | 22% | 24% | 41% | 26% | 26% | 30% | 22% | 21% | 28% | 33% | 19% | 19% | 19% | 27% | 26% | |
Games / Sporting equipment | 23% | 28% | 18% | 16% | 25% | 16% | 26% | 16% | 26% | 16% | 16% | 25% | 27% | 28% | 26% | 16% | 21% | 27% | 17% | 14% | 23% | 19% | 34% | 18% | 19% | 13% | 31% | 19% | 20% | 23% | 25% | 21% | 34% | 20% | 28% | 22% | 19% | 25% | 25% | 22% | 21% | 25% | 32% | 17% | 22% | 39% | 24% | 18% | 30% | 18% | 17% | 27% | 30% | 16% | 22% | 14% | 24% | 23% | |
Accessories | 23% | 26% | 20% | 19% | 24% | 18% | 25% | 22% | 24% | 19% | 27% | 26% | 16% | 24% | 30% | 19% | 26% | 23% | 18% | 20% | 30% | 22% | 27% | 19% | 19% | 18% | 28% | 21% | 22% | 25% | 23% | 23% | 28% | 16% | 24% | 23% | 25% | 25% | 23% | 20% | 21% | 25% | 28% | 20% | 23% | 32% | 23% | 24% | 26% | 20% | 18% | 25% | 29% | 17% | 19% | 16% | 25% | 21% | |
Nothing | 9% | 8% | 9% | 24% | 5% | 22% | 5% | 18% | 5% | 24% | 7% | 12% | 4% | 2% | 3% | 24% | 10% | 3% | 28% | 19% | 11% | 8% | 1% | 6% | 27% | 17% | 4% | 7% | 19% | 5% | 6% | 9% | 6% | 11% | 4% | 10% | 5% | 11% | 9% | 8% | 8% | 9% | 1% | 14% | 2% | 1% | 9% | 8% | 8% | 10% | 22% | 5% | 4% | 14% | 7% | 16% | 7% | 11% | |
Other, please specify: | 1% | 1% | 1% | 2% | 0% | 2% | 1% | 1% | 1% | 2% | 0% | 0% | 1% | 0% | 0% | 2% | 0% | 1% | 0% | 3% | 0% | 0% | 1% | 0% | 0% | 3% | 1% | 0% | 1% | 0% | 1% | 1% | 0% | 1% | 0% | 1% | 1% | 0% | 0% | 1% | 1% | 1% | 0% | 1% | 0% | 0% | 1% | 1% | 0% | 1% | 2% | 0% | 0% | 1% | 0% | 2% | 1% | 1% | |
Base | 807 | 431 | 376 | 150 | 657 | 172 | 574 | 228 | 579 | 150 | 78 | 114 | 162 | 149 | 153 | 150 | 192 | 465 | 75 | 75 | 106 | 86 | 250 | 215 | 86 | 87 | 314 | 260 | 197 | 120 | 490 | 599 | 142 | 65 | 158 | 649 | 148 | 162 | 297 | 195 | 361 | 446 | 338 | 469 | 150 | 188 | 668 | 139 | 358 | 310 | 150 | 465 | 420 | 387 | 101 | 286 | 404 | 402 | |
Base: Celebrating 4th | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||