ACTIONABLE RESEARCH ON GEN Z AND MILLENNIALS

Which of the following stores or websites do you plan to shop at on Black Friday or Cyber Monday?

Source: Survey Data 2019 11A Field Dates: 10/10/2019 - 10/17/2019Base: N=1000Type: Multiple Response

Download full datafile (.xlsx)

[OPTIONS]
  1. Kmart
  2. Marshall 's
  3. Ross
  4. Sears
  5. Thrift store (e.g. Goodwill, Salvation Army, etc.)
  6. TJ Maxx
  7. Wholesale store (e.g. Costco, Sam 's Club, etc.)
  8. Target
  9. Walmart
  10. Bloomingdales
  11. JCPenney
  12. Kohl 's
  13. Lord and Taylor 's
  14. Macy 's
  15. Nordstrom / Nordstrom Rack
  16. Abercrombie & Fitch
  17. Aeropostale
  18. American Apparel
  19. American Eagle
  20. Banana Republic
  21. Barnes and Noble
  22. Bath and Body Works
  23. Burlington Coat Factory
  24. Century 21
  25. Charlotte Russe
  26. Express
  27. Fashion Nova
  28. Forever 21
  29. Gap
  30. H&M
  31. Hollister
  32. Hot Topic
  33. J. Crew
  34. Justice
  35. LL Bean
  36. Lululemon
  37. Old Navy
  38. Pac Sun
  39. Rue21
  40. Sephora
  41. Torrid
  42. Ulta
  43. Uniqlo
  44. Urban Outfitters
  45. Victoria's Secret / Pink
  46. Wet Seal
  47. Zara
  48. Zumiez
  49. Adidas
  50. Dicks Sporting Goods
  51. Finish Line
  52. Foot Locker
  53. Nike
  54. Sports Authority
  55. Under Armour
  56. Vans
  57. Apple Store
  58. Best Buy
  59. FYE
  60. GameStop
  61. Microsoft Store
  62. Radio Shack
  63. Staples
  64. Amazon
  65. eBay
  66. Etsy
  67. Jet
  68. Newegg
  69. Overstock
  70. ThinkGeek
  71. Zappos
  72. Carter's
  73. The Children's Place
  74. Bed Bath & Beyond
  75. Crate & Barrel
  76. HomeGoods
  77. IKEA
  78. Pottery Barn
  79. West Elm
  80. Other, please specify:
  81. Other, please specify:
  82. None of these
  83. Toys R Us
Scroll to view the entire table
S190. Which of the following stores or websites do you plan to shop at on Black Friday or Cyber Monday?
Total Gender Age Groups Generation Age Groups Age Groups Age Groups Age and Gender Generation and Gender Academic Status Race Hispanic Region City Parent Parent
Male Female Under 18 18 and Over Gen Z (13 to 18) Millennial (19 to 37) Under 21 21 and Over 13 to 17 18 to 20 21 to 24 25 to 29 30 to 34 35 to 37 13-17 18-24 25-37 13 to 17, M 13 to 17, F 18 to 24 ,M 18 to 24, F 25 to 37, M 25 to 37, F Gen Z (13 to 18), M Gen Z (13 to 18), F Millennial (19 to 37), M Millennial (19 to 37), F Middle School / High School College Not in School Caucasian/White African American/Black Asian/Other Hispanic Non-Hispanic Midwest Northeast South West City Non-City Yes No Moms Dads
Amazon 65% 67% 63% 63% 66% 59% 67% 61% 67% 63% 59% 62% 68% 70% 67% 63% 61% 68% 64% 61% 60% 62% 72% 64% 57% 62% 70% 63% 58% 62% 67% 67% 55% 65% 65% 65% 65% 57% 69% 66% 66% 64% 67% 64% 58% 73%
Walmart 46% 50% 40% 41% 47% 36% 48% 37% 49% 41% 32% 50% 47% 44% 61% 41% 42% 49% 36% 48% 50% 34% 55% 42% 32% 43% 55% 40% 40% 43% 48% 48% 43% 31% 48% 45% 45% 47% 45% 44% 42% 54% 60% 40% 58% 61%
Target 42% 36% 49% 38% 43% 41% 42% 40% 43% 38% 43% 46% 45% 38% 40% 38% 45% 41% 28% 50% 40% 51% 37% 47% 37% 47% 35% 49% 36% 37% 45% 43% 37% 35% 35% 44% 53% 36% 40% 39% 40% 46% 44% 41% 55% 37%
Best Buy 22% 23% 21% 9% 25% 8% 26% 12% 26% 9% 16% 30% 35% 20% 14% 9% 24% 25% 15% 3% 25% 24% 26% 24% 12% 3% 27% 25% 18% 15% 27% 20% 32% 22% 28% 20% 25% 25% 21% 18% 21% 24% 22% 22% 22% 22%
eBay 17% 24% 8% 9% 18% 7% 19% 10% 19% 9% 12% 13% 14% 21% 35% 9% 13% 21% 7% 12% 18% 7% 33% 8% 5% 10% 29% 8% 5% 15% 18% 17% 18% 12% 19% 16% 12% 17% 20% 16% 19% 12% 31% 11% 8% 46%
Apple Store 14% 15% 12% 22% 12% 25% 11% 21% 11% 22% 18% 12% 10% 10% 13% 22% 14% 10% 24% 21% 18% 10% 10% 11% 28% 20% 11% 10% 27% 15% 12% 12% 25% 9% 7% 16% 15% 15% 14% 11% 14% 13% 11% 15% 14% 9%
Adidas 13% 18% 8% 18% 12% 17% 13% 14% 13% 18% 7% 13% 7% 12% 28% 18% 10% 14% 10% 29% 15% 5% 22% 4% 8% 28% 21% 3% 26% 14% 12% 14% 10% 14% 22% 11% 3% 13% 16% 18% 15% 10% 22% 10% 7% 32%
Nike 13% 13% 13% 25% 11% 21% 11% 19% 11% 25% 11% 19% 6% 11% 7% 25% 16% 8% 14% 39% 21% 10% 9% 8% 11% 35% 14% 8% 32% 17% 9% 12% 17% 21% 13% 13% 5% 15% 17% 13% 14% 12% 13% 14% 14% 11%
Kohl ‘s 13% 10% 17% 16% 12% 13% 13% 12% 13% 16% 7% 13% 13% 13% 16% 16% 10% 13% 7% 26% 8% 13% 11% 16% 6% 22% 11% 15% 19% 10% 14% 14% 10% 6% 10% 14% 19% 15% 11% 10% 11% 18% 13% 13% 16% 11%
GameStop 12% 13% 10% 15% 11% 13% 11% 12% 11% 15% 9% 10% 11% 15% 10% 15% 9% 12% 17% 11% 9% 9% 14% 9% 15% 9% 13% 10% 22% 10% 12% 9% 24% 13% 10% 12% 14% 11% 12% 10% 10% 14% 13% 11% 13% 13%
JCPenney 11% 11% 12% 15% 10% 13% 11% 11% 11% 15% 5% 13% 4% 14% 18% 15% 10% 11% 10% 22% 9% 11% 12% 9% 8% 20% 12% 10% 14% 12% 11% 12% 10% 6% 8% 12% 8% 9% 12% 14% 12% 10% 16% 9% 13% 18%
H&M 10% 9% 10% 16% 8% 14% 8% 14% 8% 16% 10% 16% 8% 4% 3% 16% 13% 5% 5% 31% 17% 10% 6% 5% 5% 27% 10% 7% 24% 15% 5% 10% 12% 5% 9% 10% 6% 13% 9% 12% 9% 10% 7% 11% 5% 8%
Old Navy 10% 8% 11% 11% 9% 10% 10% 9% 10% 11% 6% 14% 8% 8% 10% 11% 11% 9% 11% 12% 11% 10% 6% 11% 9% 12% 8% 11% 15% 9% 10% 9% 15% 8% 5% 11% 7% 11% 12% 7% 8% 13% 11% 9% 17% 7%
Macy ‘s 10% 8% 11% 7% 10% 7% 10% 7% 11% 7% 7% 7% 12% 15% 5% 7% 7% 12% 6% 9% 7% 8% 9% 14% 5% 10% 9% 12% 16% 7% 11% 9% 14% 11% 11% 9% 5% 15% 8% 12% 10% 9% 11% 9% 12% 11%
Forever 21 10% 7% 13% 19% 8% 17% 8% 15% 7% 19% 9% 14% 7% 5% 2% 19% 12% 5% 4% 39% 11% 13% 5% 5% 3% 35% 8% 7% 22% 16% 5% 9% 11% 13% 13% 8% 7% 8% 12% 9% 9% 10% 8% 10% 8% 8%
American Eagle 9% 10% 9% 12% 9% 11% 9% 10% 9% 12% 9% 15% 4% 7% 13% 12% 12% 7% 7% 17% 13% 11% 9% 5% 7% 16% 11% 7% 7% 12% 8% 9% 9% 11% 10% 9% 7% 6% 10% 12% 9% 11% 13% 8% 6% 18%
Victoria’s Secret / Pink 9% 4% 15% 10% 9% 9% 9% 8% 10% 10% 5% 6% 8% 5% 25% 10% 6% 11% 1% 21% 2% 10% 7% 15% 1% 19% 5% 14% 8% 7% 11% 8% 15% 6% 7% 10% 5% 6% 14% 8% 8% 10% 15% 7% 21% 11%
Dicks Sporting Goods 8% 10% 6% 11% 7% 9% 8% 8% 8% 11% 5% 10% 6% 6% 12% 11% 8% 7% 5% 18% 14% 1% 9% 5% 4% 15% 12% 4% 11% 8% 8% 9% 6% 4% 8% 8% 9% 6% 10% 5% 9% 7% 8% 8% 6% 10%
Bath and Body Works 8% 3% 14% 10% 8% 11% 7% 10% 7% 10% 11% 12% 8% 4% 2% 10% 12% 5% 0% 23% 4% 20% 3% 8% 1% 23% 3% 12% 13% 10% 7% 8% 12% 5% 7% 8% 8% 9% 11% 4% 7% 10% 5% 9% 5% 5%
Vans 8% 9% 7% 19% 6% 18% 5% 14% 5% 19% 7% 7% 4% 4% 7% 19% 7% 5% 11% 31% 9% 6% 8% 1% 9% 30% 9% 2% 14% 12% 5% 8% 8% 11% 9% 7% 3% 7% 10% 9% 7% 9% 9% 8% 1% 14%
Marshall ‘s 8% 9% 7% 5% 8% 5% 8% 6% 8% 5% 8% 10% 5% 8% 12% 5% 9% 8% 3% 8% 8% 10% 11% 4% 2% 10% 11% 6% 10% 7% 8% 7% 11% 6% 8% 8% 5% 14% 6% 8% 8% 7% 12% 6% 3% 18%
IKEA 8% 8% 8% 9% 8% 8% 8% 7% 8% 9% 3% 6% 6% 8% 15% 9% 5% 9% 1% 20% 5% 5% 12% 5% 2% 17% 10% 5% 18% 7% 7% 8% 8% 10% 9% 7% 4% 5% 9% 10% 8% 7% 14% 5% 8% 18%
Ulta 8% 4% 11% 6% 8% 6% 8% 6% 8% 6% 5% 8% 7% 4% 19% 6% 7% 8% 0% 15% 0% 15% 8% 8% 0% 13% 6% 11% 0% 5% 10% 8% 8% 5% 6% 8% 3% 7% 9% 11% 8% 8% 9% 7% 7% 10%
Gap 8% 12% 3% 7% 8% 6% 8% 5% 9% 7% 1% 10% 2% 8% 21% 7% 6% 8% 7% 8% 11% 1% 14% 2% 6% 7% 14% 2% 4% 9% 7% 9% 4% 2% 9% 7% 1% 5% 13% 8% 10% 3% 15% 5% 2% 23%
Kmart 7% 11% 3% 1% 9% 3% 9% 2% 10% 1% 4% 3% 3% 8% 34% 1% 4% 12% 1% 1% 6% 1% 17% 5% 4% 1% 13% 4% 4% 4% 10% 9% 5% 3% 12% 6% 2% 8% 10% 8% 10% 2% 21% 2% 10% 29%
Bed Bath & Beyond 7% 3% 12% 7% 7% 6% 8% 6% 8% 7% 5% 8% 7% 10% 6% 7% 7% 8% 0% 15% 7% 7% 3% 13% 0% 14% 4% 11% 3% 6% 8% 7% 12% 5% 6% 8% 6% 9% 9% 4% 6% 11% 7% 7% 13% 3%
Sephora 7% 5% 9% 3% 7% 3% 8% 4% 8% 3% 6% 13% 4% 5% 10% 3% 10% 6% 0% 8% 6% 15% 6% 6% 0% 7% 7% 9% 2% 6% 8% 6% 10% 8% 6% 7% 3% 9% 7% 8% 8% 4% 3% 8% 1% 5%
Etsy 7% 4% 10% 2% 8% 3% 8% 4% 8% 2% 6% 6% 9% 11% 3% 2% 6% 8% 2% 2% 3% 10% 5% 11% 1% 6% 5% 11% 0% 6% 7% 7% 4% 4% 6% 7% 5% 6% 9% 5% 8% 5% 6% 7% 5% 7%
TJ Maxx 6% 4% 9% 6% 6% 5% 7% 6% 7% 6% 6% 12% 6% 4% 3% 6% 9% 5% 0% 15% 6% 13% 4% 6% 0% 12% 5% 9% 11% 6% 7% 7% 3% 4% 7% 6% 6% 4% 9% 4% 6% 8% 5% 7% 3% 6%
Barnes and Noble 6% 4% 9% 7% 6% 7% 6% 6% 6% 7% 6% 8% 5% 8% 5% 7% 7% 6% 2% 13% 6% 9% 4% 8% 2% 13% 5% 8% 9% 7% 6% 7% 7% 3% 7% 6% 5% 3% 9% 6% 6% 7% 7% 6% 11% 4%
Foot Locker 6% 7% 5% 14% 4% 12% 5% 10% 4% 14% 5% 9% 1% 4% 5% 14% 7% 3% 12% 17% 11% 2% 3% 4% 10% 15% 6% 3% 20% 8% 4% 5% 12% 8% 10% 5% 5% 7% 6% 5% 6% 6% 4% 7% 8% 2%
Nordstrom / Nordstrom Rack 6% 5% 7% 6% 6% 5% 6% 5% 6% 6% 4% 7% 6% 5% 9% 6% 6% 6% 0% 13% 4% 7% 8% 5% 0% 11% 7% 6% 4% 6% 6% 7% 1% 7% 3% 7% 3% 7% 5% 10% 7% 3% 7% 6% 2% 11%
Wholesale store (e.g. Costco, Sam ‘s Club, etc.) 6% 5% 6% 7% 5% 6% 6% 5% 6% 7% 1% 4% 4% 13% 1% 7% 3% 7% 7% 7% 3% 2% 6% 8% 6% 6% 5% 6% 0% 6% 6% 6% 2% 7% 6% 5% 3% 7% 5% 8% 7% 2% 7% 5% 8% 7%
Banana Republic 5% 6% 4% 9% 5% 7% 5% 5% 5% 9% 0% 3% 4% 7% 10% 9% 2% 6% 7% 10% 0% 3% 9% 3% 6% 9% 6% 3% 10% 3% 6% 6% 3% 2% 3% 6% 3% 1% 8% 6% 6% 4% 7% 4% 2% 11%
Under Armour 5% 6% 4% 11% 4% 9% 4% 7% 4% 11% 2% 4% 5% 3% 7% 11% 3% 5% 10% 11% 5% 1% 5% 4% 8% 10% 5% 3% 3% 7% 4% 5% 9% 4% 3% 6% 6% 7% 6% 2% 5% 6% 6% 5% 9% 4%
Urban Outfitters 5% 4% 6% 12% 4% 10% 4% 9% 3% 12% 5% 8% 2% 2% 2% 12% 7% 2% 12% 13% 6% 8% 1% 3% 9% 11% 3% 5% 17% 7% 3% 5% 6% 2% 8% 4% 1% 5% 9% 3% 6% 4% 3% 6% 3% 4%
Microsoft Store 5% 8% 2% 10% 4% 8% 4% 6% 5% 10% 0% 3% 3% 5% 9% 10% 2% 5% 18% 0% 3% 0% 7% 3% 15% 0% 6% 2% 16% 4% 5% 5% 9% 2% 2% 6% 3% 7% 5% 6% 5% 4% 6% 4% 7% 6%
Hollister 5% 5% 4% 11% 4% 9% 4% 7% 4% 11% 1% 3% 2% 6% 7% 11% 2% 5% 10% 12% 2% 3% 6% 3% 8% 10% 5% 3% 6% 6% 4% 5% 2% 8% 4% 5% 5% 3% 6% 4% 5% 4% 8% 4% 6% 10%
Zara 5% 6% 4% 0% 6% 0% 6% 3% 6% 0% 7% 8% 4% 6% 6% 0% 7% 5% 0% 0% 8% 7% 6% 4% 0% 0% 7% 5% 3% 6% 4% 6% 2% 2% 6% 4% 2% 5% 5% 6% 6% 3% 7% 4% 6% 8%
Ross 5% 4% 5% 7% 4% 6% 4% 6% 4% 7% 4% 7% 3% 4% 3% 7% 6% 3% 1% 15% 6% 5% 4% 2% 1% 13% 5% 3% 7% 5% 4% 5% 3% 6% 9% 3% 1% 3% 7% 4% 5% 5% 5% 5% 1% 7%
Other, please specify: 5% 2% 7% 6% 4% 6% 4% 5% 4% 6% 3% 4% 6% 4% 3% 6% 3% 5% 0% 14% 2% 5% 3% 6% 1% 12% 3% 6% 8% 3% 5% 4% 5% 6% 5% 5% 3% 6% 6% 2% 4% 6% 1% 6% 3% 0%
Lululemon 4% 4% 5% 7% 4% 5% 4% 4% 5% 7% 2% 7% 4% 5% 1% 7% 5% 4% 7% 6% 3% 7% 3% 4% 6% 5% 3% 6% 4% 6% 4% 5% 1% 4% 4% 4% 3% 4% 5% 5% 6% 1% 5% 4% 6% 5%
Aeropostale 4% 5% 4% 5% 4% 4% 4% 4% 4% 5% 2% 2% 3% 3% 13% 5% 2% 5% 1% 11% 2% 1% 7% 3% 1% 9% 6% 3% 8% 4% 4% 4% 8% 3% 2% 5% 1% 2% 5% 6% 5% 3% 9% 2% 6% 11%
Hot Topic 4% 2% 7% 6% 4% 6% 4% 5% 4% 6% 4% 4% 3% 6% 1% 6% 4% 4% 0% 14% 1% 6% 3% 5% 0% 15% 2% 5% 13% 4% 4% 4% 2% 6% 4% 4% 5% 3% 5% 3% 3% 6% 4% 4% 4% 5%
Toys R Us 4% 5% 3% 3% 4% 3% 4% 4% 4% 3% 5% 2% 3% 2% 12% 3% 4% 5% 1% 5% 6% 1% 7% 3% 2% 4% 6% 2% 12% 4% 4% 5% 2% 0% 2% 5% 2% 8% 3% 5% 4% 3% 6% 3% 3% 8%
Sears 4% 5% 2% 10% 3% 8% 3% 7% 3% 10% 3% 2% 1% 5% 3% 10% 2% 3% 11% 9% 3% 2% 5% 1% 9% 8% 4% 1% 7% 6% 2% 5% 2% 2% 5% 4% 2% 5% 4% 5% 4% 3% 5% 3% 1% 9%
HomeGoods 4% 2% 6% 4% 4% 3% 4% 3% 4% 4% 3% 4% 3% 7% 2% 4% 3% 4% 0% 9% 1% 6% 4% 5% 0% 7% 3% 6% 9% 3% 4% 4% 2% 4% 5% 4% 3% 6% 4% 3% 4% 3% 5% 4% 6% 5%
Fashion Nova 4% 4% 4% 3% 4% 3% 4% 3% 5% 3% 2% 5% 2% 3% 10% 3% 4% 4% 1% 6% 5% 3% 5% 4% 1% 7% 5% 3% 4% 3% 5% 3% 13% 1% 4% 4% 1% 8% 2% 5% 5% 2% 5% 4% 6% 4%
Abercrombie & Fitch 4% 4% 4% 3% 4% 2% 4% 2% 5% 3% 0% 6% 4% 2% 9% 3% 3% 4% 3% 3% 5% 2% 4% 5% 2% 2% 4% 4% 0% 5% 3% 3% 8% 2% 3% 4% 3% 3% 5% 4% 5% 1% 7% 3% 8% 6%
Thrift store (e.g. Goodwill, Salvation Army, etc.) 4% 2% 6% 6% 3% 5% 4% 5% 3% 6% 4% 6% 2% 3% 2% 6% 5% 2% 0% 13% 4% 7% 1% 4% 0% 11% 2% 5% 0% 5% 3% 4% 5% 2% 6% 3% 2% 2% 7% 2% 4% 4% 2% 5% 3% 1%
Carter’s 4% 4% 3% 0% 5% 1% 5% 1% 5% 0% 4% 2% 2% 7% 9% 0% 3% 6% 0% 0% 5% 1% 5% 6% 0% 1% 5% 4% 0% 3% 5% 4% 3% 1% 2% 4% 4% 5% 4% 3% 4% 4% 9% 2% 8% 10%
Newegg 4% 6% 1% 5% 4% 4% 4% 3% 4% 5% 0% 4% 5% 5% 1% 5% 2% 4% 8% 0% 2% 2% 8% 1% 7% 0% 6% 1% 0% 4% 4% 4% 4% 2% 6% 3% 7% 2% 3% 4% 3% 4% 3% 4% 2% 3%
American Apparel 4% 5% 3% 1% 4% 1% 4% 2% 4% 1% 5% 3% 1% 3% 15% 1% 4% 5% 0% 1% 5% 2% 6% 3% 1% 1% 6% 3% 0% 3% 4% 4% 6% 1% 2% 4% 4% 1% 2% 8% 5% 2% 8% 2% 6% 9%
Express 3% 4% 3% 4% 3% 3% 4% 2% 4% 4% 1% 6% 2% 4% 3% 4% 4% 3% 5% 1% 4% 3% 3% 3% 4% 1% 4% 3% 0% 5% 3% 4% 2% 1% 2% 4% 4% 2% 3% 5% 5% 1% 3% 4% 2% 4%
LL Bean 3% 5% 2% 2% 4% 1% 4% 3% 4% 2% 5% 6% 2% 5% 2% 2% 5% 3% 1% 2% 10% 0% 4% 2% 1% 2% 6% 1% 4% 2% 4% 4% 0% 1% 3% 3% 2% 7% 4% 1% 2% 6% 3% 3% 1% 5%
Bloomingdales 3% 4% 2% 0% 4% 0% 4% 1% 4% 0% 2% 3% 1% 6% 9% 0% 3% 5% 0% 0% 3% 3% 7% 2% 0% 0% 6% 3% 0% 2% 4% 4% 1% 2% 2% 4% 0% 4% 2% 8% 5% 1% 8% 2% 3% 11%
J. Crew 3% 4% 3% 3% 4% 2% 4% 3% 3% 3% 4% 5% 3% 2% 5% 3% 4% 3% 5% 0% 8% 1% 2% 5% 4% 0% 4% 3% 0% 5% 3% 4% 4% 2% 3% 3% 3% 4% 4% 4% 4% 2% 4% 3% 5% 3%
Lord and Taylor ‘s 3% 5% 1% 1% 4% 1% 4% 1% 4% 1% 2% 3% 2% 4% 9% 1% 3% 4% 0% 2% 5% 0% 6% 2% 0% 1% 6% 1% 0% 3% 3% 4% 1% 2% 2% 4% 1% 5% 2% 5% 4% 1% 8% 1% 3% 11%
ThinkGeek 3% 4% 2% 1% 3% 2% 3% 2% 3% 1% 4% 7% 2% 3% 1% 1% 6% 2% 1% 0% 8% 3% 2% 2% 3% 0% 4% 2% 3% 3% 3% 3% 3% 0% 4% 3% 3% 2% 4% 3% 4% 2% 2% 3% 2% 3%
Uniqlo 3% 3% 2% 5% 2% 4% 3% 4% 3% 5% 1% 3% 2% 2% 3% 5% 2% 3% 7% 3% 2% 2% 3% 2% 6% 3% 3% 2% 0% 4% 2% 3% 0% 8% 3% 3% 3% 4% 4% 1% 4% 1% 3% 3% 1% 4%
Rue21 3% 1% 5% 7% 2% 6% 2% 5% 2% 7% 3% 2% 2% 2% 1% 7% 2% 2% 0% 16% 2% 3% 1% 2% 0% 14% 1% 2% 11% 4% 2% 3% 3% 1% 2% 3% 1% 3% 4% 2% 2% 4% 2% 3% 2% 2%
Pac Sun 3% 3% 2% 2% 3% 2% 3% 3% 3% 2% 3% 6% 1% 1% 5% 2% 5% 2% 1% 4% 6% 3% 2% 1% 0% 4% 4% 1% 3% 3% 2% 3% 0% 3% 3% 2% 1% 1% 3% 4% 3% 2% 3% 2% 1% 4%
Zappos 3% 2% 3% 0% 3% 0% 3% 0% 4% 0% 0% 4% 3% 6% 1% 0% 3% 3% 0% 0% 2% 3% 4% 3% 0% 0% 3% 3% 3% 2% 3% 3% 2% 1% 4% 2% 1% 4% 3% 3% 3% 1% 5% 1% 6% 5%
Zumiez 3% 3% 2% 4% 2% 3% 2% 3% 2% 4% 1% 6% 0% 3% 1% 4% 4% 1% 0% 9% 7% 1% 2% 0% 0% 8% 4% 0% 3% 2% 3% 2% 4% 2% 7% 1% 1% 1% 4% 2% 2% 3% 2% 3% 0% 3%
Overstock 3% 3% 2% 0% 3% 0% 3% 0% 4% 0% 0% 4% 3% 4% 4% 0% 2% 3% 0% 0% 4% 1% 4% 3% 0% 0% 4% 2% 0% 3% 3% 3% 0% 1% 3% 2% 0% 4% 3% 2% 3% 1% 4% 2% 2% 5%
Finish Line 2% 2% 2% 8% 1% 7% 1% 5% 1% 8% 1% 2% 0% 1% 0% 8% 2% 1% 6% 10% 2% 1% 1% 1% 5% 9% 1% 1% 3% 4% 1% 2% 3% 2% 2% 2% 1% 4% 3% 0% 2% 2% 1% 3% 1% 0%
The Children’s Place 2% 2% 2% 1% 2% 1% 3% 1% 2% 1% 3% 1% 1% 4% 3% 1% 2% 3% 0% 2% 3% 0% 2% 3% 0% 1% 3% 2% 0% 3% 2% 2% 0% 3% 2% 2% 3% 4% 1% 2% 3% 1% 3% 2% 2% 4%
Charlotte Russe 2% 2% 2% 1% 2% 1% 2% 2% 2% 1% 2% 3% 1% 4% 1% 1% 2% 2% 0% 3% 3% 2% 3% 1% 0% 3% 3% 2% 0% 3% 2% 3% 1% 0% 2% 2% 2% 4% 1% 2% 3% 1% 3% 2% 2% 5%
Sports Authority 2% 2% 2% 2% 2% 2% 2% 2% 2% 2% 3% 1% 2% 3% 2% 2% 2% 2% 1% 3% 3% 0% 3% 2% 1% 3% 3% 1% 0% 3% 2% 3% 1% 0% 2% 2% 3% 3% 2% 1% 2% 2% 3% 2% 3% 3%
FYE 2% 3% 1% 1% 2% 1% 2% 1% 2% 1% 2% 2% 2% 5% 0% 1% 2% 2% 1% 0% 3% 2% 4% 0% 1% 0% 4% 1% 3% 2% 2% 2% 2% 0% 0% 3% 2% 2% 2% 3% 2% 1% 4% 1% 0% 6%
Century 21 2% 3% 0% 0% 2% 0% 2% 0% 3% 0% 0% 3% 1% 3% 4% 0% 2% 3% 0% 0% 3% 0% 4% 1% 0% 0% 4% 1% 0% 2% 2% 2% 0% 0% 1% 2% 0% 2% 3% 1% 2% 1% 5% 1% 2% 7%
Burlington Coat Factory 2% 1% 2% 2% 2% 1% 2% 2% 2% 2% 2% 2% 1% 3% 1% 2% 2% 1% 0% 3% 2% 2% 1% 2% 0% 3% 2% 2% 0% 2% 1% 2% 1% 2% 3% 1% 2% 4% 1% 1% 2% 2% 3% 1% 3% 3%
Crate & Barrel 2% 2% 1% 0% 2% 0% 2% 1% 2% 0% 2% 2% 1% 3% 1% 0% 2% 2% 0% 0% 3% 1% 2% 1% 0% 0% 3% 1% 0% 2% 2% 2% 1% 0% 1% 2% 2% 3% 1% 1% 1% 3% 3% 1% 2% 4%
None of these 2% 1% 2% 1% 2% 1% 2% 1% 2% 1% 0% 1% 1% 2% 2% 1% 1% 2% 1% 2% 0% 2% 2% 2% 1% 2% 1% 2% 2% 1% 2% 1% 3% 4% 0% 2% 1% 2% 2% 1% 2% 1% 0% 2% 0% 0%
West Elm 1% 1% 2% 0% 2% 0% 2% 0% 2% 0% 0% 0% 2% 4% 1% 0% 0% 2% 0% 0% 0% 1% 2% 3% 0% 0% 1% 2% 0% 1% 2% 2% 0% 2% 0% 2% 1% 2% 2% 1% 2% 0% 3% 1% 2% 4%
Staples 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 3% 0% 1% 1% 2% 0% 2% 0% 1% 2% 1% 0% 1% 2% 1% 0% 1% 1% 1% 1% 2% 1% 1% 1% 3% 1% 1% 1% 1% 2% 1% 2% 2%
Justice 1% 2% 1% 0% 1% 0% 2% 0% 2% 0% 0% 1% 0% 4% 2% 0% 0% 2% 0% 1% 1% 0% 3% 1% 0% 1% 2% 1% 1% 0% 2% 2% 0% 0% 0% 2% 0% 0% 1% 3% 2% 1% 4% 0% 3% 5%
Torrid 1% 1% 2% 0% 1% 0% 2% 1% 1% 0% 3% 1% 2% 1% 1% 0% 2% 1% 0% 0% 3% 0% 0% 3% 0% 0% 1% 2% 0% 2% 1% 1% 2% 0% 2% 1% 1% 1% 1% 2% 1% 1% 2% 1% 3% 1%
Wet Seal 1% 2% 0% 0% 1% 0% 1% 0% 2% 0% 0% 1% 0% 5% 1% 0% 0% 2% 0% 0% 1% 0% 3% 0% 0% 0% 3% 0% 0% 1% 2% 2% 0% 0% 0% 2% 0% 1% 2% 1% 1% 1% 3% 0% 1% 5%
Jet 1% 2% 0% 0% 1% 0% 1% 0% 2% 0% 0% 0% 1% 3% 2% 0% 0% 2% 0% 0% 1% 0% 3% 0% 0% 0% 2% 0% 0% 0% 2% 1% 0% 0% 0% 1% 0% 2% 0% 2% 1% 1% 4% 0% 1% 5%
Pottery Barn 1% 0% 1% 0% 1% 0% 1% 1% 1% 0% 1% 0% 1% 1% 1% 0% 1% 1% 0% 0% 1% 0% 0% 2% 0% 0% 1% 1% 0% 1% 1% 1% 0% 1% 1% 1% 1% 1% 0% 1% 1% 1% 1% 1% 2% 0%
Radio Shack 1% 1% 1% 0% 1% 0% 1% 0% 1% 0% 0% 0% 1% 2% 1% 0% 0% 1% 0% 0% 0% 0% 1% 1% 0% 0% 1% 1% 0% 1% 1% 1% 0% 0% 1% 1% 0% 2% 0% 0% 1% 1% 2% 0% 3% 1%
Base 754 404 350 127 627 156 598 218 536 127 91 131 168 148 90 127 222 405 71 56 120 102 213 192 89 66 315 284 31 286 437 577 111 66 179 575 151 132 281 182 518 235 214 540 86 127
Base: Black Fri or Cyber Mon