Ypulse Interviews Hollywood Screenwriter, Kirsten Smith

Ypulse had the pleasure of sitting down with Hollywood screenwriter and American novelist, Kirsten Smith; responsible for teen hit sensations like 10 Things I Hate About You and Legally Blonde. Her new book, Trinkets, a tale of three teenage girl shoplifters, is a gritty, dark comedy that takes place in a rich suburb outside of Portland. We had the chance to talk to her about her new book, the politics of making a teenage girl movie (in comparison to a teenage boy movie), the trends of the modern day female, and the cultural shifts of the teenage girl spanning the past two decades. 

YPulse: Trinkets has so far had a great response. Famous blogger Tavi Gevinson said she even wants to devote a “shrine to it”. How was writing it and how are you feeling about the launch?

Kirsten Smith: I’m really excited about it and I am huge fan of Tavi’s. She’s one of the smartest people I’ve ever met, and I know that sounds crazy because she’s 16, but it’s true. 

KS: It was a long journey to write the book because I was in the midst of getting a bunch of screenplays out so it feels amazing to finally get it out there. 

YP: How long did it take you?

KS: 6 years! 

YP: Wow. Did you find yourself fighting with maintaining relevant subject matter? So much has changed in such a short period of time, primarily technology. 

KS: Yes! Well, my friend and former assistant, Hope Leon always jokes that when I started the book, cellphones were the size of a giant purse. It feels true in a way because when I started writing it iPhones or Andriods didn’t even exist. Another way I went around that was that I chose not to focus on the technology aspect. You’ll notice it’s not very tech specific, it’s a little more classic in the way that the characters are operating. 

YP: It’s funny…

 
 

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Millennial News Feed

Quote of the Day: “Adventure Time is the show that best represents my generation because we like the nostalgic aspect of watching cartoons but we also like off-the-wall plots.” –Male, 21, MI 

Snapchat is ready to take over another space: teens’ faces. The app is introducing Spectacles, a new wearable that combines sunglasses and a camera, allowing wearers to capture video of their point of view and share it immediately to their Snapchat Memories. Though comparisons to Google Glass are inevitable, these specs come in bright colors and cool designs, making them more aesthetically appealing—a vital element for wearables’ success. While some might be skeptical of Spectacles, if they are as popular as Snapchat’s other efforts, “the youth will have made wearables cool in the blink of an eye.” (The Next Web)

Campaigns encouraging young consumers to vote are a hallmark of election season—but in 2012, 62% of young Americans reportedly didn’t cast a vote. So this year Rock the Vote has partnered with Doritos to spread the voting message in a unique way. The brand created a limited edition pack of “no-choice” chips with no flavor, no crunch, and boring packaging to show that not voting allows someone else to choose for you, and you might not get what you want. For a spot promoting voting registration, Doritos created a vending machine that dispensed the flavorless chips to any not registered to vote. (Creativity Online)

According to Alton Brown, Millennials have forever changed food entertainment. Ten years ago, cooking shows were all about simple instruction, but the generation’s “preference for bolder, edgier programs” and cooking savvy has changed the content and expanded the “food media landscape” beyond the TV screen. Those Millennial foodies, who might have watched Brown’s “kid-friendly” Good Eats growing up or on Netflix, are the audience for his new web series, designed specifically for mobile. For these viewers, all content will be under five minutes, and “f it doesn’t work on a phone, [he’s] not going to do it.” (Business InsiderFast Company)

Cheetos is bringing their museum back for Halloween. The brand’s summer contest asking consumers to submit their uniquely shaped Cheetos for cash prizes was reportedly one of their most “successful digital engagement programs of all time,” generating over 100,000 stories and photos. Thanks to that success, the brand is rebooting the effort, asking fans to build a Cheetos Monster with the snacks for a chance to win $50K. Turning brands or products into an experience a major marketing trend to attract young consumers. (MediaPost)

Millennials might use more apps than older generations, but they’re also spending more time on their top ranked apps than anyone else. According to comScore data, there are 20 apps that 25% of 18-34-year-olds are using monthly, compared to just 15 among those over 35-years-old. But the top 10 apps among the group are receiving 50% of Millennials’ mobile time, indicating that while younger mobile users have a more diverse range of apps they’re using, their few favorites are still getting the majority of their attention. (comScore)

Quote of the Day: “Bojack Horseman was my favorite show last year because it was funny and real. Maybe too real, just beautiful.”–Male, 23, AZ

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