Ypulse Essentials: Nintendo's Network, Few Tweens Wear Sunscreen, Ferris Bueller Is Back

Gamers rejoice! Nintendo is finally launching a digital network for the 3DS and Wii U (which sounds similar to Xbox Live and PlayStation’s Network in that users can have a personal account to connect with other services, participate in competitions, and interact with other players. It’s about time Nintendo! In other gaming news, board games may seem obsolete, but they’re making a comeback as they get a digital update online, via apps, or in video game form. Who’s ready for game night?) (USA Today) (Fast Company)

- We’re a little alarmed that only a quarter of tweens wear sunscreen regularly (according to a new study from Stephen Dusza, a researcher at Memorial Sloan-Kettering Cancer Center in NYC. What’s more, sunscreen use declines sharply from fifth to eighth grade while interest in tanning — particularly among girls — rises. In fact, 40% of eighth graders associate “getting color” with being healthy. Maybe it’s time to stop watching “Jersey Shore” and start learning more about skincare!) (CBS News)

- With the Superbowl quickly approaching, the Internet has been buzzing about the ads we’ll soon see (many of which are Millennial centric, especially Matthew Broderick’s highly-anticipated commercial in which he’ll reprise his role as Ferris Bueller! We’re not sure what he’ll be sponsoring, but the teaser clip has already gone viral. If Bueller isn’t your thing, check out this comical ad for Audi playing on the vampire obsessed culture we live in; seriously, the cars’ headlights are a vampire slayer! But the cutest campaign of all is Coca-Cola’s where its infamous polar bears will react to the game and ads in real time. They’ll chill on their snowfa watching the game and provide commentary via TV ads, Facebook, Twitter, and on

 
 

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Millennial News Feed

Quote of the Day: "My favorite show is New Girl  because it makes me feel like I'm hanging out with my friends. It's so funny, relatable, and relaxed. It's also convenient to watch for free on the Fox website.”—Female, 20, IL

Millennials would rather lose their ability to make phone calls than delete their Snapchat—according to a new study from live chat provider LivePerson. When asked about the one app they would not want to lose on their phones, 35% of 18-24-year-olds chose text, 17% chose Snapchat, and 14% chose phone. According to a 2013 Wall Street Journal article, picking up the phone is seen more as “an interruption” by the generation, and our Talk the Talk trend revealed that 38% of 13-33-year-olds prefer to communicate with friends and family with text messages and chat apps. (Business Insider)  

Today’s young females are facing the same obstacles at work their mothers did. A McKinsey & Co. and LeanIn.Org study found that 23% of employed Millennial women believe “their gender has prevented them from getting ahead at work”—only 3% less than older females. And while younger female workers are more ambitious than older women, “the difference between the share of men and women saying they want to be a top executive” is almost the same among Millennials and older employees. Many Millennial females are taking non-traditional employment paths like to take control of their career paths and advance quicker. (The Wall Street Journal

What are Millennials spending their money on? Coffee, kale, fantasy football, and strippers. An analysis of mobile payments made on Venmo found the top spending categories among users—many 18-34-years-old—are food, rent, alcohol, “fun,” and coffee. Pizza was the most-used emoji and food was the most-used term, followed by Uber, rent, "fantasy" and bills. Kale ranked at 21 on the top 100 list, and strippers were number 91. Venmo processed around $4 billion in peer-to-peer payments in the second quarter of this year, up 141% from 2015. (CNBC

Samsung is the most respected brand among Millennials in the U.S., and they’re aiming to continually “[raise] the bar for technology innovation.” Focused on creating an experience, the brand is leading the way in virtual reality technology, with plans to “to incorporate gesture and motion tracking enabling users to interact in virtual environments without having to use a controller.” They’ve worked on VR projects with VICE, and recently staged an interactive VR experience at Lollapolooza, which allowed festival attendees to livestream performances and try out 4D surfing, skateboarding, hot air ballooning, and riding a roller coaster. (brandchannel

Immensely popular collectibles Shopkins toys will soon be on the small screen with their first ever movie. Moose Toys has teamed up with Universal Pictures for Shopkins: Chef Club, a direct-to-video movie that will be out next month. The story will feature fan-favorite characters, as well as new ones that will be added to the Shoppies Dolls collection to coincide with the movie’s release. Shopkins currently has 140 different collectable toy characters and an animated webisode series that has generated almost 100 million views on YouTube. (Kidscreen

Quote of the Day: “Master of None represents my generation because it takes the little things (going to a taco place) and expands on how the choices are debilitating.”—Female, 33, MN

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