Ypulse Essentials: Nicktoons Turns 20,'Breaking Dawn' Stills, KidZui Creates A Children's Search Enginge

Happy Birthday, Nicktoons! (Twenty years ago, Nickelodeon debuted “Doug,” “Rugrats,” and “Ren & Stimpy” – the very first Nicktoons, which revolutionized children’s TV! Thankfully “Doug” is currently part of the network’s The 90s Are All That block, but we miss the other beloved programs! Animation has changed a lot over the years and you can expect it to continue to adapt thanks to researchers at Carnegie Mellon University and Disney Research. They’ve teamed up to build 3D face models, which will give characters improved facial expressions) (Nickandmore) (Kidscreen)

- Twihards rejoice! (New stills from “The Twilight Saga: Breaking Dawn: Part 1” are here and trust us, you’ll want to see them. We can hardly wait for the movie to come out this fall! Speaking of excitement, we’re even more eager for “The Hunger Games” after seeing a new still of Gale at The Reaping. And in other entertainment news, two new characters have been cast for “Glee” Season 3...“Friday Night Lights”‘s LaMarcus Tinker will play Mercedes’s boyfriend and Vanessa Lengies of “American Dreams” will play Sugar, a mean girl who can’t carry a tune) (Entertainment Weekly) (MTV) (JustJaredJr)

- Kids are taking over the digital space (which is why KidZui launched a kid-friendly search engine called Zui.com. The site features a user-friendly design and age-appropriate YouTube videos, games, images, and suggestions for similar search terms. Zui.com is also Facebook-compatible so kids can share content with their parents if they’re on the social network. Apparently babies need tablets too, which is why tech company Vinci is releasing a device for children zero to four years old. It includes games, story books, and music videos that are designed to teach kids basic language, cognition,…


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"I play [games] constantly until 4 in the morning. When I’m not on my game I’m checking my phone. And the whole time I’m doing all of that my desktop is on the internet.”—Male, 22, OH

Twitch is airing every episode of Mister Rogers’ Neighborhood, in celebration of the late Fred Rogers’ 90th birthday and the show’s 50th anniversary. The esports streaming service is expanding to nostalgia entertainment (which young viewers can’t get enough of), but they have a unique twist. The show will be available for co-viewing, with popular Twitch streamers chiming in from time to time. (Mashable)

Over one-third of 18-34-year-olds have stopped using a brand after hearing negative news about them, more than any other generation. Among the brands that most consumers said they gave up on were Wells Fargo, Target, Papa John’s, and Uber. However, Critical Mix and kNOW also found that young consumers are more willing to forgive a brand for bad press: While only 30% of consumers overall would use a brand again after a scandal, 41% of 25-34-year-olds would. (MediaPost)

Alamo Drafthouse is bringing back VHS—offering free rentals for Millennials that wax nostalgic for analog products. Their first store, Video Vortex, is opening in North Carolina. Not only are they “fostering a movie-loving community” with the extensive gratis collection of 75,000 titles, but they’re making money off of the added “beer, food, and merchandise.” No VHS player? No problem. They’re renting those as well. (BoingBoingEW)

Researchers were surprised to find Gen Z students were “relieved” to ditch their smartphones for a few weeks. Screen Education’s study of 62 12-16-year-olds found that 92% thought “it was beneficial” to disconnect from their smartphones while they were at camp. And even though 41% admitted they felt frustrated at times, 35% were able to cut down their use after camp and 17% convinced a friend to curb their time spent on smartphones, too. (PR Newswire)

Beauty brands love augmented reality, but an app can’t replace in-store experience. Not only did Ypulse found time and again that young consumers expect Experiencification and flock to marketing activations (like pop-ups), but brick-and-mortar locations build loyalty. People think they’re scamming Sephora when they re-do their makeup gratis, but that time-spent-in-store is really “turning the ‘scammers’ into buyers.” (Quartzy)

"I love my smart phone. It is just like my best friend [and] I just can't do without my smartphone...”—Male, 27, CA

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