Ypulse Essentials: New Reality Shows Feature Tech Start-Ups, Students Apply To More Colleges, Pinterest Board Covers

Check out the rest of today's essentials on kindergarten tweeters, the hottest apps, Invisible Children's Kony 2012 Part 2: Beyond Famous, and more...

LOL Cats reality showRandi Zuckerberg — yes, the sister of Mark Zuckerberg and former Facebooker — is partnering with Bravo for a reality TV show (about finding the next young star of Silicon Valley. It also has a show in the works with Ben Huh who runs the LOLcats empire Cheezburger. We can see Millennials loving this new type of reality show that gives them a peek behind the curtain of their favorite tech start-ups) (CNN Money)

The college application scene has gotten much more competitive (and students are changing their tactics to ensure they get accepted somewhere. They're applying to more colleges, including a wide range of school types and sizes) (WSJ)

Millennials' favorite new social site, Pinterest, is giving its users a little more control (with customizable board covers. Previously, the most recent pin was the default board cover, which may not have represented the users' vision for the board) (VentureBeat)

Kindergarten might seem a little early to get kids on social media (but a New York school teacher is using Twitter as a tool to teach her class about reflecting on their day and how to edit themselves) (NY Times, reg required)

The image of young, hip independent workers based out of their local coffee shop (isn't accurate, according to a new study. Boomers and Xers are more likely to be independent workers, likely because they feel more confident in their work skills to strike out on their own compared to Millennial workers who are just getting started in their careers) (GigaOm)

Smartphone users have been app happy of late (with more than 50 million people downloading Draw Something in just 50 days. And in the first day of Instagram being available for Android, more than 1 million people downloaded it, much to the chagrin of some iPhone users) (Mashable) (CBSNews)…

 
 

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Millennial News Feed

Quote of the Day: “Master of None represents my generation because it takes the little things (going to a taco place) and expands on how the choices are debilitating.”—Female, 33, MN

We know how many Millennials planned to watch last night’s debates, but how many knew they could watch in virtual reality? VR social network AltspaceVR has created an experience that allows participants to watch live debates virtually, in a VR re-creation of NBC News Democracy Plaza at New York’s Rockefeller Center. At the launch party, attendees, including Al Roker, were represented as avatars and instead of applause, emojis were used to express reactions. AltspaceVR has been working to build a virtual community over the past year and hopes to bring people together during “a bitterly divided campaign” with the new experience. (The Verge

The latest smart toys are getting kids away from screens. Global sales of smart toys are expected to increase from $2.8 billion in 2015 to $11.3 billion by 2020, and according to one expert, synching a toy to a phone or tablet will soon be as common as putting in batteries. To appease parents concerned with screen time, these toys are increasingly about physically interacting with the toy itself, putting apps in the background. One example of the trend is Smarty: an internet-connected personal assistant for kids that answers questions, reminds them to do their homework, streams music and books, and more. (The Guardian

What’s holding back the Millennials from creating more startups? Money. A new study found that 72% of 18-34-year-olds see entrepreneurship as being "essential for new innovation and jobs in our economy," and almost eight in ten see working for a startup “a signal of success”—but only 22% say they would start one of their own. Lack of capital is holding four in ten back from taking the risk—for women and minorities that number is even higher. (Business Insider

Toy brands are constantly competing for kids’ attention, and now that industry drama is coming to the small screen. Amazon is introducing Toy Wars, a drama series based on the rivalry between toy giants Hasbro and Mattel. The show is based on the non-fiction book Toy Wars: The Epic Struggle Between G.I. Joe, Barbie, and the Companies that Make Them, which follows a “free spirit” Hasbro executive who was forced to take over the company when his “marketing genius” brother passed away from AIDS. The series will be co-written by Book Of Mormon star Josh Gad and The O.C. creator Josh Schwartz, whose father helped turned Hasbro into a top toy company. (Deadline

Communal housing is a growing Millennial trend, but it also dates back to the Middle Ages. Co-housing groups have been catching on as young people and families look to share household responsibilities, cut costs, and have a deeper sense of community with others. While it might seem strange in modern times, the instinct is ancient: According to A World of Their Own Making: Myth, Ritual, and the Quest for Family Values, medieval Europe homes were “essentially gathering places for small groups of revolving residents,” where people lived with friends and extended communities. (The Atlantic

Quote of the Day: “Adventure Time is the show that best represents my generation because we like the nostalgic aspect of watching cartoons but we also like off-the-wall plots.” –Male, 21, MI 

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