YAB Review: “Beauty and the Beast”

Today's post comes from Youth Advisory Board member Skyanne who tuned in to the premiere of the CW's "Beauty and the Beast" last week. Skyanne is impressed so far by the modern retelling of the classic fairytale which combines mystery, action, and character-building. She explains that it's not just another paranormal show with a twist and hopes that future episodes live up to the first!

Beauty and the BeastWhat was the biggest draw?

Honestly, I just needed something new to watch. The fact that the "Beauty and the Beast" pilot came on right after the season premiere of "The Vampire Diaries", the only other show I watch regularly, made it perfect. Plus, the previews totally drew me in — contemporary twists on "Beauty and the Beast" are my favorite and the show looked like an original take on the fairytale.

What did you expect going in? How much did you know beforehand?

I knew very little about the show, other than it was a modern retelling of "Beauty and the Beast." I didn't pay much attention beforehand except the previews I caught on TV and was not familiar with anyone in  the cast. I am rarely impressed by anything on TV, and I tuned in with low expectations. The night before it premiered, a friend and I were discussing the show, and I said, “I don't know, it's probably going to be another lame attempt at some paranormal romance with a twist”, though I will admit to secretly hoping I was wrong.

How did you tune in? Did you watch commercials?

I watched the pilot as it premiered on the CW. I did watch the commercials, though I generally spent more time checking my phone or Facebook than paying attention to them.

Sum it up:

The show opens as main character Catherine Chandler, played by Kristin Kreuk, witnesses her mother's murder. Chandler is then chased through the woods by the murderers,…


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Millennial News Feed

Quote of the Day: “For Halloween I’m dressing up as Erlich Bachman from the HBO show Silicon Valley.”—Male, 24, IN

Time has released their annual list of the 30 most influential teens. This year’s cut was chosen by “global impact through social media and overall ability to drive news,” and ranges from the dancing 14-year-old made famous from Dance Moms and Sia’s latest music videos, Maddie Ziegler, to 16-year-old founder of a high-end lacrosse equipment company, Rachel Zietz, to 17-year-old poster child “in America’s culture war over LGBT rights,” Gavin Grimm. Also making the list is 17-year-old app developer Ben Pasternak, who we spoke to earlier in the year. (TIME

The Uber for orchestras is aiming to get Millennials hooked on the classics. Groupmuse is a service that hires “young classical musicians to play small concerts in living rooms across the country.” Consisting of two 25-minute sets, the combinations of music can span a wide range: “We’ve had Dvorak and then string quartet arrangements of Guns and Roses.” The founder, Sam Bodkin, blames “steep entrance cost[s] to stuffy symphony halls” and the association that classical music is “boring,” for the lack of interest in Millennials. 70% of Groupmuse’s users were born in 1980s and ‘90s, and Bodkin has plans to partner with other classical music institutions to further spread interest. (WIRED)

Millennials are abandoning ship on shows that are just too hard to watch. A new study from TiVo found that more than half of Millennials have stopped watching a show because it was too “burdensome to access — i.e. not enough episodes were available to catch up on, episodes were behind a paywall or moved platforms,” or other obstacles. 91% of Millennials have active subscriptions to at least one streaming service, and their easy access to content has turned them off to the idea of having to put in effort to watch a show, especially when they think: “There are four other shows I can go watch right now.” (Variety

A brewer is targeting young and curious drinkers with an Instagram campaign that is the first of its kind. London brewer Fuller’s has strategically placed “blank” outdoor posters that encourage the viewer to take an Instagram and use filters to find hidden messages. The #FindFlavour campaign is promoting Fuller’s Frontier craft lager, and is backed by the insight that “social beer drinking is dominating across platforms, with fans sharing experiences, love of flavour and designs.” Participants who snap and hashtag their hidden message will get the chance to win movie tickets or free beers. (Morning Advertiser

A new augmented reality game is making little entrepreneurs out of kids. Osmo Pizza Co. uses an iPad camera and a simple mirror to mimic the experience of running a pizza shop for five to 12-year-olds. Players use physical objects to create pizza orders and exchange currency, that the iPad picks up on and translates into the game. They can also use their profits to upgrade their shop and level up. The game teaches math and emotional intelligence, as well as two important aspects of startups: making the consumer happy and growing a company by reinvesting money earned. (VentureBeat

Quote of the Day: “I would want anyone that is not named Clinton or Trump to be the next president.”—Male, 23, NY

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