YAB Members Report: Is College Still Worth It?

As debt runs deep in students’ pockets, the decision to continue education past high school is no longer a given. In 2012, undergraduate and graduate enrollment decreased for the first time in six years, dropping by half a million. The value that Millennials gain from a college degree is being questioned, and when weighed against impending student loans and a shaky job market, the odds don’t seem to be in their favor. How prepared do Millennials feel to tackle life out of high school and college? What is it like to be in college knowing that the degree you are earning might not be worth what you need it to be when you graduate? We spoke to Millennials from our Youth Advisory Board to hear what they had to say about their high school and college careers, and what the landscape of education looks like for them.
 
The Recession Put Education Into Perspective.
Millennials were no doubt hit hard by the recession, and for many students, it dictated their path going forward. YAB member Maddie, 19, has always kept college in her trajectory, but feels that it became even more important during this time, causing her to “begin to consider graduate school so I can be even more specialized and unique to future employers.” Camilla, 23, took that path as well, “taking the time for grad school, and making sure I had full funding (i.e. a salary and research funds) for my PhD.” Both rely on external funding through scholarships and grants, and help from parents in order to get by. But for some, parental support is not an option. For YAB member Skyanne, 18, “the recession made it clear that regardless of what society says, sometimes college just isn’t an option.” Boxed out of financial aid and without a co-signer for loans, paying out of pocket is the final option and is near impossible for a high…

 
 
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Millennial News Feed

Quote of the Day: “I like shopping at Staples because they have good prices on supplies I need for school [and] electronics or other devices I may need.” –Female, 17, ID

For urban Millennials, getting married doesn’t necessarily mean saying goodbye to roommates. Members of the generation continue to mature into adulthood in an untraditional way, and with rent increasing dramatically, some are choosing living as husband and wife and roomie over a moving to smaller place, or having a longer commute. This acceptance of communal living could be a reflection of the rise of the sharing economy, as it becomes the norm to share everything from rides to the kitchen. (New York Times)

Although most of today’s 18-24-year-olds were still in high school or college during the Great Recession, it’s still affecting their career choices today. A survey from Way to Work found that 70% would prefer a stable job over a job they were passionate about but offered little security, and one third said finding that secure job was their top concern. 34% of Millennials named financial stability as their greatest aspiration. (Forbes)

According to some teens, “MTV is dying.” Hoping to reverse that sentiment, MTV will be introducing eight new series, and has 85 more in development, that are meant to reflect Millennials’ “unbridled optimism.” Upcoming series include a reality show about YouTube star Todrick Hall and a scripted comedy around Vine star Logan Paul—MTV likely has their fingers crossed these social media stars will bring their fans to the network. (Adweek)

YouTube channel AwesomenessTV has successfully hooked hundreds of thousands of young viewers, and now they’re setting their sights on a new audience: Millennial moms. Their new network Awestruck will premiere later this year, offering a wide range of female-centric series, from comedy to drama to talk shows featuring both online stars and Hollywood celebrities. The network hopes that young moms will turn to them as they consume more online video content. (StreamDaily)

What does it take to become “Insta-famous?” Sometimes it just takes being photographed in the right place at the right time. Sixteen-year-old Charlotte D’Alessio amassed tens of thousands of followers in just a few days when a photo of her and her best friend, model Josie Canseco, went viral at Coachella. From there Canseco and D’Alessio appeared on celebrities’ feeds, the Coachella account, and new fans’ Tumblr posts. The girls’ viral status speaks to how quickly notoriety can amass for young consumers in the age or micro-fame. (BuzzFeed)

Want to know Millennials' favorite fast food chain? How often they're dining out? What they order? Our most recent topline and date on 13-32-year-olds gave Gold subscribers the inside scoop on all their food and dining preferences. We deliver in-depth tables and a visual report to them every two weeks, covering another aspect of young consumers' behaviors, beliefs, and more. (Ypulse)

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