The Millennial Mindset Of Self-Teaching

Today’s post comes from Ypulse team member Mel Tchalim. He and several other Ypulse staffers recently took part in a four-week online workshop that teaches people how to teach themselves anything. Sounds handy, right? The course, titled “Learn Anything On Your Own,” was taught by a teen entrepreneur and Thiel Fellow who embodies the idea that people have the power to teach themselves anything with the right tools, resources, discipline, and organization. Mel shares his experience in this course below and discusses how this attitude — to teach yourself anything — is a very Millennial concept. His generation has grown up with the mindset that they can teach themselves whatever they want with a few clicks, the support of their network, and of course, resourcefulness.

The Millennial Mindset Of Self-Teaching

Male at a computerEarlier this month, I decided to take part in an online class for fun. Interestingly enough, the premise of the class was not to teach us anything per se, but rather to show us how we could teach ourselves anything of our choosing.

The methodology was simple, and in my opinion, fairly effective:

Step 1 was to decide what we wanted to learn, start to set goals for ourselves, and collect learning resources. I chose to learn how to start a business. I wasn’t building a particular business in the class, but rather looking to gain an understanding of how one would do this. One of my colleagues at Ypulse on the other hand chose to teach herself how to learn a language. We were advised to keep a learning journal and detail our time commitments. Step 2 was to set up a peer accountability group, which meant teaming up with other students to share goals and keep each other on track. Step 3 was to look for mentors – people who knew what we wanted to learn and could point us in the right…

 
 

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Millennial News Feed

Quote of the Day: “Adventure Time is the show that best represents my generation because we like the nostalgic aspect of watching cartoons but we also like off-the-wall plots.” –Male, 21, MI 

Snapchat is ready to take over another space: teens’ faces. The app is introducing Spectacles, a new wearable that combines sunglasses and a camera, allowing wearers to capture video of their point of view and share it immediately to their Snapchat Memories. Though comparisons to Google Glass are inevitable, these specs come in bright colors and cool designs, making them more aesthetically appealing—a vital element for wearables’ success. While some might be skeptical of Spectacles, if they are as popular as Snapchat’s other efforts, “the youth will have made wearables cool in the blink of an eye.” (The Next Web)

Campaigns encouraging young consumers to vote are a hallmark of election season—but in 2012, 62% of young Americans reportedly didn’t cast a vote. So this year Rock the Vote has partnered with Doritos to spread the voting message in a unique way. The brand created a limited edition pack of “no-choice” chips with no flavor, no crunch, and boring packaging to show that not voting allows someone else to choose for you, and you might not get what you want. For a spot promoting voting registration, Doritos created a vending machine that dispensed the flavorless chips to any not registered to vote. (Creativity Online)

According to Alton Brown, Millennials have forever changed food entertainment. Ten years ago, cooking shows were all about simple instruction, but the generation’s “preference for bolder, edgier programs” and cooking savvy has changed the content and expanded the “food media landscape” beyond the TV screen. Those Millennial foodies, who might have watched Brown’s “kid-friendly” Good Eats growing up or on Netflix, are the audience for his new web series, designed specifically for mobile. For these viewers, all content will be under five minutes, and “f it doesn’t work on a phone, [he’s] not going to do it.” (Business InsiderFast Company)

Cheetos is bringing their museum back for Halloween. The brand’s summer contest asking consumers to submit their uniquely shaped Cheetos for cash prizes was reportedly one of their most “successful digital engagement programs of all time,” generating over 100,000 stories and photos. Thanks to that success, the brand is rebooting the effort, asking fans to build a Cheetos Monster with the snacks for a chance to win $50K. Turning brands or products into an experience a major marketing trend to attract young consumers. (MediaPost)

Millennials might use more apps than older generations, but they’re also spending more time on their top ranked apps than anyone else. According to comScore data, there are 20 apps that 25% of 18-34-year-olds are using monthly, compared to just 15 among those over 35-years-old. But the top 10 apps among the group are receiving 50% of Millennials’ mobile time, indicating that while younger mobile users have a more diverse range of apps they’re using, their few favorites are still getting the majority of their attention. (comScore)

Quote of the Day: “Bojack Horseman was my favorite show last year because it was funny and real. Maybe too real, just beautiful.”–Male, 23, AZ

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