The Friday Don’t Miss List

Your weekly round-up of the topics we’ve covered this week along with all the things that might not have made it in our posts the first time around, but that you should not miss…

 

 

 

 

1. Close Encounters at Comic-Con

Our post on Comic-Con gave you three of the big reveals of the conference, but don’t miss some of the other major things that happened over the weekend, including Breaking Bad star Brian Cranston walking through the halls unrecognized in a mask of his own face. Or how up close and personal encounters like the “Godzilla Encounter” are what attendees are looking for.

 

2. Crazy Cupid Dating

We talked about the rise of group dating services on Wednesday, but don’t miss that OkCupid, one of the grandfathers of dating sites, has also entered the market for Millennials with OkCupid Crazy Blind Date. Users pick a time and a place and the match is made for the blind date, encouraging young singles to be spontaneous and meet up whenever possible.

 

 

3. Kickstart It Up

Yesterday’s post on Kickstarter fashion stars featured a handy set of men’s briefs called the Speakeasys, with a pocket to hide flasks, money, or protection. But don’t miss hidden undies pockets for girls: the Boobypack. This sports-like bra, or “fannypack for your boobs,” holds and protects your valuables from excessive sweat and movement, and is available in bright neon colors to make it ideal for young ravers. The project has raised $32,725, passing its goal by 218% with 686 backers.

 

4. Registry Revolution

The wedding registry is going through some major changes thanks to Millennial marrieds-to-be. We covered a lot this week, but you shouldn’t miss NewlyWish, which lets users register for local boutiques, restaurants and vendors, bypassing major department stores. Some people though are

 
 

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The Newsfeed

“My generation feels entitled and is less willing to put in hard work to get the results they want.”—Female, 17, VA

CoverGirl is getting a marketing makeover to impress Millennials. The brand is changing up their slogan for the first time since 1997, with “Easy, Breezy, Beautiful Covergirl” getting traded for “I Am What I Make Up.” To go along with the new tagline, an inclusive lineup of new CoverGirls will debut the revamped brand—from 69-year-old Maye Musk to pro motorcycle rider Shelina Moreda. Finally, products will be taking on the Less is More trend with “sleeker, more minimal black and white packaging” and a logo to match—a familiar branding makeover move. (Racked)

Riverdale’s recent premiere pulled impressive ratings, especially among young adults—and the show may have Netflix to thank for it. The Archie-remake grew in popularity by 67% from last winter’s premiere and 140% with women under 35. But it gained the most ground with teens, jumping an impressive 467% from last winter’s premiere, making it the most popular show from The CW among teens since The Vampire Diaries in 2012. The show’s presence on Netflix during the off-season may have helped attract young viewers, allowing them to binge the series and get addicted on their time—The Binge Effect at work. (Vulture)

Essential oils are the latest wellness trend to gain traction, appealing to Millennials’ desire to ease anxiety. The most stressed generation to date is turning to little vials of “something between a perfume and a potion” to calm their minds and remedy simple sicknesses. Companies aren’t missing the opportunity to capitalize on the growing demand. Two major brands, Young Living and doTerra, “have more than three million customers apiece, and a billion dollars in annual sales.” (The New Yorker)

The majority of teachers say that life skills are more important to success today than academics. According to research out of the U.K., more than half of teachers believe so-called “’soft’ skills,” including perseverance, the ability to problem-solve, and communicate effectively are more important than “academic knowledge and technical skills.” Unfortunately, institutions often focus on test scores instead of “social and emotional learning, or character.” The good news is groups are pushing for change and “teaching ‘character’ is taking hold everywhere.” (Quartz)

Throw that “Me, Me, Me Generation” stereotype out the window, because Millennials are probably not any more narcissistic than previous generations. (Sorry, Time Magazine.) A report published in Psychological Science compared students from a ‘90s study with students in the 2000s and 2010s and found that today’s youth are “at best” equally as self-involved as young people of the past, and may actually be less narcissistic. The professor who led the study reports, “The kids are all right. There never was a narcissism epidemic, despite what has been claimed.” (Uproxx)

“My love of video games and knowledge of technology and streaming naturally eased me into the world of esports.”—Female, 23, FL

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