The Buzz Out Of Comic-Con: 3 Things You Should Know

For years now, Comic-Con National has been the domain of big name movie and entertainment franchises, sometimes overshadowing its origins of comics and sci-fi super fans. But the fact is that Comic-Con is now big business and everyone from major studios pushing new franchises to long-standing TV shows use the convention as an epicenter of fandom from which to make big announcements. After all, if you announce it to your biggest fans, you know they’ll create buzz about it. This year’s convention wrapped on Sunday, and we’ve combed through the news to pick out the tidbits that young consumers are talking about. Here are three Comic-Con things you should know:


1. The Last Season of How I Met Your Mother Is Already A Big Deal
How did five friends who hang out in a bar beat out superheroes and zombie killers to become the most talked-about act on social media after their appearance at Comic-Con? How I Met Your Mother is entering its ninth and final season, and its clear that fans are clamoring for information and eager to talk about what’s coming up on the show. The entire season will take place over the course of one weekend— with their patented flashbacks and flash-forwards included of course. The CBS show used their moment in the spotlight at the convention to poke fun at their long run with a special clip of Ted’s kids very angrily complaining about the long wait to hear the reveal about how their dad finally met their mom. They missed college thanks to his rambling story-telling style!
 
2. Superman VS. Batman Could Be Coming To A Screen Near You
Superhero films have become Hollywood mainstays, with barely any time passing between reboots and retellings of comic favorites. (There were only five years between the Tobey Maguire Spiderman flicks and the more recent Andrew Garfield…

 
 

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The Newsfeed

“I move around every few years so it would be a huge hassle to have to buy and sell property so frequently.”—Female, 28, IN

Gen Z will spend the most on rent of any generation, but Millennials aren’t far behind. HotPads estimates that 2-20-year-olds will spend $226,000 on rent before they buy a home and 24-38-year-olds will ring in at $202,000. Despite the difference, Gen Z will own their first home one year earlier than Millennials because they’ll have “a stronger job market than [M]illennials”—but, despite the myths, they are buying homes in greater numbers. PS: Los Angeles tops the list of where young demos will spend the most on rent. (Business Insider)

What’s behind board games' popularity today? The NPD Group found that board games grew 8% compared to the toy industry’s overall growth of 8% in the past year and has “no signs of slowing down.” Digital detoxing plays a part, as more Millennial parents worry about their kids’ screen time and seek toys that foster face-to-face relationships. But despite the analog appeal, games are also getting high-tech and the word-of-mouth media they receive propels social media-friendly games like Pie Face to the top of toy charts. (Kidscreen)

Parents still have the most influence over kids today, but online celebrities are also top role models. Mintel research found that 86% of 6-17-year-olds say their parents are among their top role models, 62% say teachers, and 41% say siblings. But the top kind of celebrity that gets added to the category are social media celebrities at 35%, followed closely by musicians and athletes. Only 22% said actors were among their top role models and just 16% said the President. (MediaPost)

Disney has a new beverage to fill your Instagram feed: The Purple Wall Slushie. The Millennial & Gen Z-loved company has had no problem coming up with social media-friendly items, from Baby Groot bread to a viral Beauty and the Beast-inspired tumbler, and now they’ve rolled out a boba and taro beverage at Disney World. The Purple Wall is a famous destination to snap a pic for social media in the Magic Kingdom, and this slushy is made specifically to match up with the wall (and monetize on it). (POPSUGARInsider)

Speaking of Instagrammability, the Space Needle’s new, clear benches are sure to make for a thrilling photo op. The iconic viewing deck for the Seattle skyline has been in the midst of a makeover to create a better (and decidedly more social media-worthy) viewing experience. A metal base and caging has been replaced with a high glass wall from floor to sky, and so-called “skyrisers” will let visitors sit right on the edge of it all—and snap a selfie. (Curbed)

“People have been planning outfits since the start of the year [for prom].”—Male, 15, NC

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