Q&A With Lindsey Pollak: Author/Gen Y Career Expert

We chatted with author and Gen Y career expert Lindsey Pollak about how Millennials can find a job, how to manage their money, and how to prepare for their financial futures.

Working With MillennialsMillennials in the workplace has long been a hot topic since they’re the largest generation and by 2025, they’ll account for 75% of workers globally. But beyond they’re size, Millennials are transforming the workplace in their desire for flexibility in a job, a cool company culture, and to work for a company where they’ll constantly learn and grow, blending their personal interests with their professional ones.

Finding and landing the right job is the toughest part for many, especially in today’s economy, but what many Millennials don’t realize is the responsibilities that come after they get a job and they're trying to make it in the real world. We chatted with author and Gen Y career expert Lindsey Pollak about how Millennials can find a job, how to manage their money once they land a job, and how to prepare for their financial futures. As more and more Millennials are interested in entrepreneurism and working for small companies, Lindsey explains the importance of financial education and planning ahead.

As Lindsey discusses, young people will be placing more and more importance not only on the responsibilites that come with a job, but the environment in which they work. Millennials are shaping companies with their desire to make the office more social, but despite their live for now attitude, they have to be smart financially and plan for what's ahead.

 
 

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The Newsfeed

 “I’m too lazy to exercise on purpose. Too much work…If I can't get it with my dog, my job, or my nightlife, it ain't happening.”
—Female, 23, CA

Snapchat is taking more steps to be the new TV, with a daily news show that will cover current events in short and, dare we say, snappy segments. Stay Tuned will air twice a day with hosts Savannah Sellers and Gadi Schwartz from NBC and MSNBC. The new series is taking cues from Snap’s election show, Good Luck America, which they used for “research and development” on their audience and to gauge interest. Snap says their viewers are young (Ypulse data shows 67% of 13-21-year-olds use Snapchat) and have “a huge appetite for news content.” (NYMag)

The ugly fashion trend is putting its best foot forward—in $800 Birkenstocks. From “dad hats” to “shapeless dresses,” ugly clothing has been having a moment, and the sandal brand is capitalizing on the interest with a design in “the finest imbued and oiled natural leather” and sterling silver nautical buckles by a prestigious German jewelry designer. Clear and mud-stained jeans can move over, because these babies are now available for purchase. They’re “strictly limited edition” so get them while they last—if you’re into that sort of thing. (Quartz)

Discover’s new campaign rewards Millennials for #adulting. The digital and social media effort leverages the adulting trend by focusing on financial hurdles young people face. Some lucky people will receive physical badges to commemorate their successful completion of accomplishments like getting married, having kids, buying your first house and car, and starting your career. Branded content partnerships with Mic.com and Mental Floss are also trying to drive young people’s financial awareness—and, of course, brand awareness. (MediaPost)

A reboot of Disney’s short-lived ‘80s show Duck Tales is banking on nostalgia and a strong digital strategy to win viewers over. Huey, Dewey, and Louie (Donald Duck’s nephews) are coming back to cable on Disney XD, and making their digital debut, too. Short-form content will complement the show across social, and the mischievous trio is already available to take selfies with on Disney XD’s mobile app. From Nickelodeon’s Hey Arnold movie to Cartoon Network’s Ben 10 remake, kids’ networks across the board are betting on shows from the ‘80s, ‘90s, and 2000s. (Variety)

Speaking of Disney, did you notice how many leading ladies are in their films these days? Because the box office did. Since 2014, Disney started “betting on girls,” moving away from male main characters in favor of female leads. The Sorcerer’s Apprentice, John Carter, Lone Ranger, and more machismo movies flopped again and again, until Disney entered their golden age of girl power (think Brave, Frozen, live-action Alice in Wonderland, and more). Here’s the kicker: out of 16 of the “biggest female-led global blockbusters,” Disney made ten—nine of which were from the last four years. (Forbes)

“[Pokemon Go]’s a fun break from the seriousness of adulthood that gets me exercise while having fun.”

—Female, 27, TX

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