Pantene’s One-Year-Old Model Is On The Viral List

An Insta-famous baby is Pantene's new brand representative, Fiji Water marketing took over the Golden Globes, everyone is making #TheStew, and more stories that made the internet do a double-take this week...

1. Pantene’s Newest Influencer Is A Baby
We told you baby influencers were starting to be a thing, and now the new face of Pantene is just one year old. The “infant-luencer,” as Elle calls her, went viral last year for her luscious locks, with People writing that “she deserved her very own Pantene ad.” Pantene didn’t miss the opportunity, explaining that, “We went straight to her mother because Chanco’s personality and special character matches our image for women we want to support,” according to The Cut. Baby Chanco got the chance to pose alongside Sato Kondo, a Japanese TV announcer famous for embracing her natural gray hair. The one-year-old also starred in a spot for the hair care company called The Hairy Tale, which explains how not everyone embraced her unique look. Despite some negative attention, Baby Chanco has clearly stolen the hearts of her fans, and now has nearly 350,000 followers on Instagram—plus a budding modeling career.

2. The Fiji Water Girl Won The Golden Globes

The girl gaining the most fame from the Golden Globes isn’t an actor—but she served up looks (and water) nonetheless. Yes, that’s right, the internet cares more about someone who worked the event than Hollywood’s most-famous, according to The Cut. The Fiji Water Girl can be caught looming in the back of myriad A-listers’ photos, like Nicole Kidman and Jamie Lee Curtis (who isn’t happy about it), holding up a silver platter of Fiji water and often making direct eye contact with the camera. Twitter has turned Kelleth Cuthbert into a meme, and she couldn’t be more thrilled, telling Glamour, "I do love…

 
 

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The Newsfeed

Quote of the Day:  Millennials have grown up in a world where consuming wine outdoors—or any location outside of the traditional table—is more acceptable than generations past.”—Kate McManus, VP of Marketing, Delicato Family Wines (Wine Spectator)

Young consumers are “killing the shopping spree.” Whether they’re signing up for the growing number of clothing subscription services (Rent the Runway, Le Tote, Urban Outfitters, etc.), shopping second-hand, or just culling their closets—young shoppers are quitting fast fashion in droves. Some are inspired by Marie Kondo’s joy-sparking brand of minimalism, while others want to help the environment—and still others are just seeking a wide range of things to wear at a lower price. (Vice)

Airbnb is launching “adventures” for experience-seeking young travelers. The site that started with accommodations and moved into one-off “experiences” (like dinner parties) now offers multi-day excursions, complete with guides, gear, meals, and accommodations. The platform already features over 200 trips in 40 countries, including a tiger-tracking expedition in Kenya and a trek through the canyons of Oman. (Fast Company)

Tyson Foods is taking on the fake meat market with plant-based nuggets. The pea protein nuggets are the first in a line of “Raised & Rooted” products from Tyson Foods. The brand's CEO explains they’re catering to the “growing number of people open to flexible diets that include both meat and plant-based protein”—aka young flexitarians, not full-time vegans. But can a company known for its meat sell the idea that “this [trend] is about ‘and’—not ‘or’”? (The Verge)

Snapchatters can shop Levi’s new Pride Month jacket via selfie filter. The Shoppable feature is first enabled by scanning a QR code found at select stores or by getting a special Snapcode from a friend. Then, users can try on the special-edition trucker jacket via augmented reality, customizing it with one of two washes and a selection of six pins and patches. Once they complete the look, users can purchase the Pride Month Jacket—without ever leaving the app. (SJ)

Amazon’s new Echo Dot Kids Edition revamps the original. The new smart speakertakes many cues from the adult version’s second generation (it’s louder and rounder) but adds special features just for kids that go beyond a rainbow-striped color scheme. The device will come with a year of FreeTime Unlimited, a subscription service that includes popular Alexa skills like Pinkfong’s Baby Shark Adventures, as well as an enhanced parental control suite to address growing privacy concerns. (VarietyCNET)

Quote of the Day: “Young people still have an incredible interest in the Olympic Games…But the way they are consuming the Olympic Games—the type of content they are watching and the ways and the platforms on which they are watching—are fundamentally changing.”—Kit McConnell, Sports Director, International Olympic Committee (Bloomberg)

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