Millennials Sound Off: Does Anything On TV Represent Their Generation?

From Girls to New Girl, the last few years have provided a slew of shows focused on Millennials. Since the lives of 20- and 30-somethings living in cities have been a favorite focus of television for decades, it makes sense that as Millennials have aged into that demographic, their lives would start to seep onto the small screen. But for all the screen time people their age might be getting, is there is any show that accurately represents the Millennial generation, or the lives of people their age? If you ask Millennials that question, the answer is a resounding “NO.” 67% of Millennials do not feel that any show on TV or online accurately represents them. 

When they turn on the TV, they’re not seeing a true reflection of themselves. Since one of the main draws of television is escapism, it’s doubtful they would want every show to be a perfect reflection of their own lives. But it says something that so many of them have a hard time thinking of even one show that they can watch and truly relate to. Millennials might be judged by the shows that portray their generation, but to them, from The Bachelor to #RichKids of Beverly Hills, most shows are misrepresentating who they really are.

When we asked them to tell us what show misrepresents their generation the most, we got a range of answers, citing both current shows and some off the air: 

Jersey Shore received the most call outs, with 25% of 14-32-year-olds surveyed saying that it was the show that misrepresented people their age the most, and one respondent elaborating, “We're not all idiots as these shows would indicate.” Another told us, “It makes it seem like 20-somethings are completely shallow & only care about partying & hooking up.” Reality shows in general were called out for misrepresenting Millennials, and 73% of…


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“I think we have a tendency to think that the world revolves around us and what we want and having a hard time to live up to the standards of having/living a perfect life.”—Female, 22, WA

A new quiz app’s R-rated categories are capturing teens’ attention. FriendO is rising through the ranks of the app store, but not by following the Play Nice, PG strategy that took tbh viral. FriendO users move up their friends’ rankings boards as they answer questions about each other, proving their friendship. If someone sends the app to three friends, they unlock NSFW categories like MSFK (Marry, Sex, Friend, Kill). But people are worried that none of these categories are barred to young users. (Mashable)

TGI Fridays is adding Instagrammable milkshakes to their menu with “cascading toppings,” “suspiciously” similar to Black Tap’s infamous creations. The “Extreme” milkshakes “take dessert to the next level” with a seasonal option piled high with Christmas cookies, and a s’mores shake topped with marshmallows, Oreos, and graham cracker crumbs. If that’s not enough to get Millennials in the door of chain restaurants that they notoriously avoid, both shakes can be ordered “boozy” (a tactic we’ve seen before). (Grub Street)

Seventeen is creating an LGBTQ community for teens with their new, “social-first” platform, Here. Instagram and Facebook form the main hub of Here, along with a dedicated vertical on Seventeen itself. Launched less than a week ago, content is already popping up on social and the site. Seventeen is appealing to the Genreless Generation, and one editor said Here will be “a resource and a place for teens to express themselves.” (Fashionista)

Rising musician Tallia Storm says her Instagram paid for her debut album. Lauded by Sir Elton John and Nile Rodgers, 19-year-old Storm leveraged The Influencer Effect for her own gain: Her debut album, Teenage Tears, was entirely self-financed via her earnings as a “fashion ‘it girl’” and Instagram influencer with over 300,000 followers. As a result, she had full creative freedom and became a “part of the growing staple of acts who are not repped by a major label.” Oh, and she got to open for Sir Elton John. (PR Newswire)

Kylie Cosmetics, Kylie Jenner’s online-only beauty brand sensation, has teamed up with Topshop to drive young shoppers in-store. Brick-and-mortar is far from dead, with research from TABS Analytics showing 66% of shoppers prefer to purchase new cosmetics in-store—and brands like this one are betting on IRL retail. Kylie Cosmetics is now available at seven Topshop stores across the country for just five weeks, and they’re accruing long lines of fans to test out the coveted lip kits in person. (BuzzFeed)

“…[Rick and Morty] has our generation's sense of nihilism, fear of wasted time, humor in unpredictability, and shy optimism in human relations.”—Female, 17, TX

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