Gen Y Shares Their Thanksgiving Plans And What They’re Grateful For This Year

It’s almost Thanksgiving and Millennials can’t contain their excitement! We checked in with 538 13-34-year-olds the past few days to hear how they’ll be celebrating the holiday, as well as what they’re most thankful for this year. And as to be expected, they’re grateful for a lot, most notably their family and friends who are their support system. They’re eager to celebrate the holiday, which is a favorite for many, both because they get to spend time with their loved ones and because of the food. The ways in which they spend the holiday, the traditions they participate in, and what they’ll be giving thanks for this year provides insights into this generation and what they value the most.

Millennials are extremely close with their family, so it makes sense that they’re most thankful for them. Unlike previous generations, young people view their parents as close friends, and because of that, they like hanging out with their parents (perhaps in moderation though!) In today’s economy, it’s quite common for young people to move back home with their parents, so Millennials are more appreciative than ever of their Mom and Dad’s help, both emotionally and financially. Several “boomerang” Millennials mentioned that they’re glad to have gotten closer to their parents since returning to their childhood home, highlighting a trend wherein parents and kids continue to become closer. Their parents have believed in them and made them feel special their whole lives, and Millennials are appreciative to have their parents as pals. Gen Y is also grateful for their extended family, including their grandparents, aunts, and uncles, and many are excited about the holiday because they will get to see these loved ones.

It’s no surprise that friends are also extremely important to Millennials who do…

 
 

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Millennial News Feed

Quote of the Day: “A wedding trend I have noticed is not having a photographer, and just having friends take all the pictures.”—Female, 18, CO

For Millennials, buying coffee is “an emotional experience.” A recent study by custom coffee roaster S&D Coffee & Tea also found that for 18-34-year-olds sustainability can elevate that experience. Though only 22% of Millennials say they know what “sustainability” means when it comes to coffee, 45% said they think highly of coffee brands that sell sustainably sourced products, and 25% said they would go out of their way to get it. But coffee brands are warned not to just slap on a label: “Use of coffee terms as mere labels will render them powerless to sharp-eyed Millennials who are increasingly skeptical of unsupported language.” (MUNCHIES

The body positive movement has empowered teens to embrace the plus-size industry. Purchasing of plus-sized clothing by 13-17-year-girls has nearly doubled over the past four years as more options have been made available by brands, according to an NPD study. But popular plus-size blogger and designer Gabi Gregg says there is still room for the market to grow: “I’m always hunting for styles that are a bit more fashion-forward and trend-driven, but that encompass classic silhouettes. I cannot find them easily at this point.” Forever 21, ASOS, and Eloquii have all expanded to plus-size lines, and Target’s curvy collection Ava + Viv drove the retailer’s plus-size offerings by 30% in 2015.  (Teen Vogue

Millennials are leaving anti-wrinkle creams in the dust, and sending the beauty industry scrambling. The rise of selfies has motivated Millennials’ desire for immediate results from natural or clinical products, driving an increase in the cosmetics category by 13% for 2015. But prestige skin care, which includes products for fighting lines and wrinkles, only grew 3% in 2015, and is no longer appealing to the generation that is embracing a “a beauty-from-the-inside-out approach.” While their younger age is a factor, experts say there is also a shift in attitude, and the new generation is more likely to embrace “who they are”—including lines and gray hair. (WWD,POPSUGAR

Millennial dads are the future of retail, according to a recent report from Mintel. The stereotype that men dislike shopping has led brands to look past them and towards the coveted Millennial mom demographic. (Something we’ve warned against.) It turns out, however, that young dads enjoy shopping with their children. About eight out of 10 Millennial dads surveyed said they prefer to shop with their kids, and 74% said going shopping is an opportunity to bond. They also see it as a chance to pass along lessons to their children: 74% said their kids know the value of a dollar. (Business Insider

MIT students have created a robot chef. Spyce Kitchen, a fully automated restaurant that cooks and prepares food in under five minutes, has won a food technology contest and is currently in place at MIT’s dining hall. The robotic system can run on its own—other than needing ingredients to be restocked by humans—and is able to measure ingredients, monitor food temperature, cook the ingredients, and then serve the meal in a bowl.  Students can order meals like mac and cheese, stir-fry, and jambalaya, via touchscreen or mobile app. (Eater)

Quote of the Day: “There's been a resurgence in the home cook, and that's been my biggest interest. There's increasing amounts of high-quality, interesting produce and recipes to use.”—Male, 29 ,NC

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