A New Age Of Internet-Enabled Friendship

In today's society, it's socially acceptable, and in fact, commonplace for people to meet others online and to develop friendships or relationships stemming from the Internet. Whether through sites of common interests, online meet-up groups, or even online dating, Millennials are turning to the web to find others they get along with. They're constantly plugged in, so it makes sense they're seeking out sites that will help them grow their network in real life. Talking to strangers online is often criticized, but as Millennial contributor Charles explains, this type of interaction is now a major part of culture to meet new people, especially for his generation.

A New Age of Internet-Enabled Friendship

Male at a ComputerWhen I got off the bus at Port Authority Bus Terminal, I didn’t know what to expect. I was warned against this sort of thing, but it seemed harmless and a great opportunity. I figured there wasn’t anything to lose in the first place, so why not? I was going to meet someone from the Internet.

I was only sixteen at the time, a mere sophomore in high school. Back then, I had the free time to play hours of online video games with no remorse. I found a tightly knit community on one of the servers I frequently played on. I went on their forums and had the pleasure to get to know many of its members. We talked, laughed, and spent our afternoons together. Each year, the members of “Axl’s TFC” would get together for a 24-hour video chat session. This was the only time I would be able to see the faces of many I had only known through text and voice, and some I would see for the first time. That year, one of the members that I had become extremely close to in the past year appeared on my screen. He looked just around my age, and given the way the sun seemed to rise and set in the background, he…


Want to talk to us about the article
or dive into a custom study?

The Newsfeed

Quote of the Day: “I like following Jeffree Star on social media because he creates high-quality makeup while also being entertaining.”

—Female, 21, FL

Millennials are more likely to talk politics at work than their parents. A new study from Peakon has revealed that despite the highly-tense political climate, most Americans are actually comfortable discussing politics at work. Millennials are the most comfortable, with 68% stating they feel “no discomfort” talking about the topic, compared to 62% of 55-64-year-olds. According to Peakon, the internet has encouraged Millennials to “shar[e] their opinions everywhere—on Twitter, Facebook, Instagram, blogs, etc.,” and their desire for a “more transparent” workplace is also likely driving the trend. (Elite Daily

Honest Company is taking their diapers to the Major Leagues. In a partnership with MLB, the company is launching a “Born a Fan” collection in Target that will offer personal care products, household cleaners, and diapers with logos from six teams: the Red Sox, Yankees, Cubs, Giants, Cardinals, and Dodgers. The brand hopes to tap into “hardcore” baseball fans with the venture, but according to one expert, it may end up being more of a novelty: “It[’ll be] fun to do once in a while. But ultimately parents know diaper performance, and they buy the best.” (Adweek

Aspiring musicians have found a home—and a lot of money—on emerging live streaming spaces. Not only do live stream apps, like YouNow and Live.ly, give up-and-coming music acts the chance to build up large fan bases, but the addition of virtual tip jars has become a lucrative channel of revenue for some, even eliminating the need to do IRL performances or sell recordings. Brent Morgan, a 29-year-old musician, is finding his way into the industry by broadcasting twice a day on YouNow, where he’s making between $15,000-$20,000 a month. (The Wall Street Journal

Asian-Pacific kids would choose internet over TV if they had to pick. TotallyAwesome’s APAC Kids Market Insights report found that 77% of six-14-year-olds in the Asia-Pacific region would prefer to use the internet exclusively versus just TV—an 11% increase from the year before. In five out of the seven countries surveyed, children are more likely to have access to smartphones than TV, but both TV and smartphones are the most popular devices used daily, with 60% using them multiple times a day, versus 44% who use tablets daily. (Kidscreen

Virtual reality is getting a “first-of-its-kind” animated family series. Raising a Rukus, created by Virtual Reality Company, follows the story “of two siblings and their mischievous pet dog Ruckus, who are traveling to different worlds and have magical adventures together.” VRC describes the experience as “watching a Pixar short—except that you are immersed in it.” The series will be available through headsets and in theaters, first in Canada and then North America later this summer. (Variety

Quote of the Day: “My favorite brand to follow on social media is Urban Outfitters because not only do they post about items I am interested in, but I also get inspired by the artistic photos that they post.”—Female, 16, CA

Sign Up Now

Subscribe for premium access to our content, data, and tools.

Already a subscriber? Sign in.

Upgrade Now

Upgrade for full access to the best marketing tools for understanding the next generation.

View our Client Case Studies